In this episode, Jodi of J. Anne Photography shares her journey of transitioning from wedding photography to running a profitable studio. She discusses the reasons behind her decision to stop doing weddings and the challenges she faced in setting up her studio. Jodi also talks about the importance of implementing in-person sales (IPS) and the pricing structure she uses to triple her income. She emphasizes the significance of printing photos and creating heirloom pieces for clients, highlighting the emotional value and legacy they hold. In this conversation, Jodi Hendricks shares her insights on the power of framed art and the importance of participating in art. She discusses the value of being a dream photographer and the impact of framing on the overall presentation of photographs. Jodi also emphasizes the importance of maintaining exclusivity and the psychology behind it. She explores the hybrid model of in-person sales and the potential for selling albums and framing. Additionally, Jodi highlights the significance of showing your face in marketing and the value of reputation. She concludes by discussing the importance of branding sessions and the need to separate work and personal life. Hit play! CLICK HERE FOR THE FULL SHOW NOTES