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You have an opt-in for your email list, but how do you know if it's working? What are the metrics you should be checking to make sure you've created the right one and it's helping to grow your email list? Tune in today, and I'll walk you through how to troubleshoot your email opt-in because we need to make sure that the traffic we're driving to our websites from SEO is paying off. If we can't get the right people on our list, we need to adjust something - find out how to determine if your opt-in is OK or needs to be updated, changed, or completely redone. 

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My favorite marketing tools (affiliate links)

Podcast recording and editing - Descript

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Email Marketing - Active Campaign

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