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In this episode of TradesTalk, Justin and Maggie sit down with James, founder of Yard Dawgs Lawn Care, to explore how he turned his Calgary-based lawn care company into a thriving business. James shares how niching down to fertilizer, weed control, and soil enhancements helped accelerate growth, and why their customer-first approach, with guaranteed 48-hour response times, is a game-changer.
The conversation dives into Yard Dawgs’ plans to expand into three new cities—Edmonton, Red Deer, and Saskatoon—while maintaining a lean, high-margin operating model. James also highlights the importance of hiring the right people to protect their culture and using HubSpot as a CRM to scale efficiently. Packed with insights on focus, culture, and leveraging technology, this episode offers invaluable lessons for businesses aiming to grow strategically.
By Justin White4.9
1919 ratings
In this episode of TradesTalk, Justin and Maggie sit down with James, founder of Yard Dawgs Lawn Care, to explore how he turned his Calgary-based lawn care company into a thriving business. James shares how niching down to fertilizer, weed control, and soil enhancements helped accelerate growth, and why their customer-first approach, with guaranteed 48-hour response times, is a game-changer.
The conversation dives into Yard Dawgs’ plans to expand into three new cities—Edmonton, Red Deer, and Saskatoon—while maintaining a lean, high-margin operating model. James also highlights the importance of hiring the right people to protect their culture and using HubSpot as a CRM to scale efficiently. Packed with insights on focus, culture, and leveraging technology, this episode offers invaluable lessons for businesses aiming to grow strategically.

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