Chris is the CMO of Publisher Discovery, and has been in the affiliate industry for over 20 years, including being part of the team that launched the buy.at network. He’s also on the PMA Board of directors, and is a highly respected voice in the industry – always trying to find ways to help retailers improve their affiliate marketing performance. It’s a pleasure to have him here on the show.

Get all the links and resources we mention at KeepOptimising.com

Episode sponsored by Klaviyo

Ami is the Chief Operations Officer at Webgains the hi-performance affiliate marketing network. She’s been at Webgains for over 4 years helping their international growth by connecting the right publishers and advertisers. Before that, she spent 5 years at Vouchercloud so it would be fair to say Ami REALLY knows her Affiliate marketing!

Get all the links and resources we mention at KeepOptimising.com

Episode sponsored by Klaviyo

Rick has been in affiliate marketing for nearly 10 years, growing sales the right way for his clients. He is the President and Founder at BearCatMedia an affiliate marketing agency. Platform agnostic they’re all about driving the right results for each client. AND he’s recently run a whole event sharing affiliate marketing best practices called Affiliate Management Expo.

Get all the links and resources we mention at KeepOptimising.com

Episode sponsored by Klaviyo

Corinne is the senior content marketing manager at Postscript, and a deep-thinker about all things eCommerce! She gave some amazing advice over on eCommerce MasterPlan for our expert shows earlier this year – so when I decided we should bring SMS into our email marketing month there was only one person to call on.

Get all the links and resources we mention at KeepOptimising.com

Episode sponsored by Klaviyo

Kunle is an eCommerce obsessive, an ‘outsourced CMO’ and advisor to a range of D2C product businesses. He’s been involved in eCommerce and online marketing since the early 2000s, and is now best known at the host of the 2x eCommerce Podcast.

It's always great to catch up with him, and this time we're talking about the best ways to segment your email data AND how to then use those same segmentations to improve your social media advertising.

Episode sponsored by Klaviyo

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Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Gabe is the Director of Customer Success at Omnisend, and prior to that he was on the Bronto team at Netsuite – so Gabe’s got some serious eCommerce email pedigree!

We get into the latest tips and tricks around email sign ups - including

• Wheels of Fortune,
• Quizzes,
• to discount or not to discount?,
• and pop up testing.

Episode sponsored by Klaviyo

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Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Val is the founder and Chief Email Optimizer at Fix My Churn. AND an email obsessive.

Val’s been obsessed with helping eCommerce businesses improve their email marketing performance for over a decade.

In this episode she shares her 'Dinner Party Strategy' an easy to follow template for structuring the perfect 6-part Email Welcome Campaign.

It's possible to build and put live within just 24 hours of learning about it - so if you've been struggling to create a Welcome Campaign that turns your email sign ups into buyers - you really need to listen to this one!

Between recording and releasing this episode Val's become a Customer Evangelist at Klaviyo - how cool is that!?

Episode sponsored by Klaviyo

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Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Jessica’s been in eCommerce for even longer than me! (that’s over 20 years)

She’s owned and run her own multi-6 figure bricks and mortar boutique, spent 6 years running a 7-figure online store, and now she’s ‘the Klaviyo girl’ building out clever, effective, game-changing sequences for her happy clients.

In this episode, we get deep into

• WHY you need a great post purchase campaign,
• and how to get it set up right.

Lots of clear guidance in this one!

Episode sponsored by Klaviyo

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Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Neil’s career kicked off when he created the SFN Expo and used just online marketing to bring 1,000s of consumers through the door every year. In 2016 he took all he learnt building that business and turned it into an agency that over the last four years has helped 1,000s of entrepreneurs worldwide create crazy-converting Facebook Ads that create game-changing sales. In this episode we're getting into THREE key parts of a successful Facebook Ads strategy. The 3 Audiences you should be targeting, how to construct the right offer to get them buying, AND 8 steps to perfecting your ad copy. SOOOO many great tips in this episode you'd be crazy not to listen.

Get all the links and resources we mention at KeepOptimising.com

Episode sponsored by Klaviyo

John was recently head of growth at Purelei (just named fastest growing Shopify store in Germany in 2020) and is also co-founder at Volt, a Facebook Ads agency that specialises in Dark Posting. Dark Posting is one of the most exciting Facebook and Instagram ad strategies. Listen to find out what it is, how to do it, and the various angles John's found that work really well. By the end your brand will be BUZZING with ideas for your own marketing.

Get all the links and resources we mention at KeepOptimising.com

Episode sponsored by Klaviyo