Unlock the joy of dance with the perfect parent-studio relationship! This episode of the podcast is all about keeping your clients happy, as Patti and Heather share how they learned how to cultivate the ideal dance parent and how to make (and keep) them happy. During this value-packed episode, you'll hear Patti and Heather's best strategies for customer happiness - including being preemptive with communications, showing appreciation, and understanding, and the importance in being mindful of the words used in advertising to attract the right clients for your studio. "Finding the ideal client is so worth the time investment." In this episode, you will learn: 1. How to use core values to identify and attract your ideal dance clients. 2. Strategies for communicating with and appreciating dance parents. 3. The importance of providing feedback and surveys to get a better understanding of what makes YOUR dance parents happy. -- Over 6 value-packed weeks, you’re invited to join us every Monday for our ‘CEO Coffee Chat' series featuring guest hosts and Inner Circle members, Heather Buelow and Patti Johnston!     Join this dynamic duo for some real-talk over coffee each week, and share an inside-look into their world as successful dance studio owners, and DSOA studio growth captains.     Heather and Patti will be sharing a deep insight into the important people in and around your business, and sharing the innovative strategies that they have implemented over the years to be among our industry's most inspiring leaders.