Kickoff Sessions

Kickoff Sessions

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Kickoff Sessions episodes

  • #270 Matt Lakajev - How to Instantly Drive More Sales (Sell-by-Chat Framework)

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs



    You’re sleeping on LinkedIn.

    Even if you’re posting every single day, you’re still letting leads slip through.

    You’re doing the hard stuff:
    - Scripting content
    - Finding funky hooks
    - Posting consistently

    But something’s off. 

    You’re not turning leads into customers.

    That’s where Matt Lakajev’s Sell-by-Chat strategy comes in.

    Matt has booked thousands of meetings and closed millions in revenue—through DMs alone.

    The crazy part?  You don’t even need content to get started.

    If your Stripe account looks dead and you’re tired of chasing leads, this 90-minute episode with Matt will change how you think about sales forever.

    We recorded this live in Bali, and it’s filled with everything you need to know about sales, psychology, and turning conversations into cash.

    And if you get value from it, drop a comment below!


    (00:00) Preview and Intro 
    (00:32) Why People Struggle with Sales  
    (01:51) LinkedIn Lead Generation Strategy 
    (03:35) How to  Build Trust and Convert Clients  
    (07:59) The $3.5M Business Model Breakdown  
    (10:22) The Competitive Advantage in Sales  
    (14:36) The Right Way to Start LinkedIn Conversations  
    (20:28) Why Most Content Creators Don’t Make Money  
    (22:55) How Matt Lost $180K Before Finding the Right Business Model  
    (26:14) The Power of Brand vs. Cold Outreach  
    (29:53) Overcoming Fear and Rejection in Sales  
    (32:52) Mindset Shift For Success 
    (39:45) Need-Based vs Curiosity-Based Growth  
    (42:18) Why Most People Stay Stuck in Mediocrity  
    (47:49) Sales as the Ultimate Survival Skill  
    (53:08) The Fastest Way to Validate a Business Idea  
    (55:05) The Truth About LinkedIn Growth & Lead Generation  
    (01:02:24) Using LinkedIn for High-Quality Leads  
    (01:08:37) The Rise of LinkedIn Entrepreneurs
    (01:12:37) How Licensing & Education Models Scale Faster  
    (01:14:40) Why Hiring a Sales Team is the Ultimate Growth Hack  
    (01:15:22) The Secret Behind High-Ticket Coaching Success  
    (01:22:13) How to Use a Podcast to Build an Online Business  
    (01:26:00) The Mistake of Choosing Random Niches  
    (01:29:31) How to Automate and Scale a Podcast Business  
    (01:35:02) How to Test Niches and Pick the Best One  
    (01:42:08) How to Use AI to Improve Productivity  
    (01:47:03) How AI Can Optimize Sales Conversations  
    (01:50:57) Why AI Won’t Replace Human Creativity

    Support the show

    1 hr 54 min
  • #268 Adam Power - The Exact System to Go From $0 to $100K Online in 2025

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs


    Most people overcomplicate getting started.

    They think they need:

    • A huge audience
    • Fancy branding
    • Some genius business idea

    They’re wrong.

    You need one thing: To solve a painful problem for a specific person that’s easy to find online.

    In the latest Kickoff Sessions, Adam Power breaks down a step-by-step roadmap to hitting $10K-$20K/month online.

    Here’s the playbook:

    • Pick a high-value skill (ads, copy, automation, client acquisition)
    • Package it into a simple offer (charge for outcomes, not tasks)
    • Find your first 5-10 clients (cold outreach + organic content)
    • Deliver results & retain clients (low churn = high profit)
    • Stack cash before scaling (get to $10K/month first)

    Most people stay stuck because they:

    • Never put in the reps
    • Focus on learning instead of doing
    • Chase shiny objects instead of doubling down

    Adam’s 7-10 rule will change how you work.

    If you’re tired of watching others win while you overthink—this is the exact roadmap you need.


    (00:00) Preview and Intro

    (02:38) Finding Purpose in Business (Ikigai)

    (03:43) Playing the Infinite Game in Business

    (06:35) Why Agencies Can Be Limiting

    (09:34) The Journey from Six to Eight Figures

    (14:20) The Rise of Online Businesses

    (18:42) The Strict Structure of Adam’s Program

    (20:48) The Secret to Retaining Clients & Scaling

    (23:16) Why Most Offers Fail: The Power of Positioning

    (25:11) The ‘Garden’ Approach

    (30:20) Long-Term Client Retention Strategies

    (35:41) Regaining Control in Business Relationships

    (38:23) The ‘7 to 10’ Framework

    (43:36) Building Efficient Workflows for Scale

    (47:22) The Power of 10X Thinking in Business Growth

    (49:40) Why Content is the Key to Online Influence

    (51:16) The Danger of Shiny Object Syndrome

    (54:51) Balancing Priorities Without Losing Momentum

    (59:32) Why the Right Environment is Critical for Success

    (01:04:32) Importance of Networking and Success

    (01:14:24) Benefits of Giving Up Alcohol

    (01:20:54) How to Overcome Limiting Beliefs

    Support the show

    1 hr 23 min
  • #266 Lara Acosta - Brutally Honest Business Advice in 86 Mins

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs


    Lara Acosta built a business that hit seven figures in record time.

    From the outside, it looked perfect:

    • The money was flowing
    • The audience was growing
    • Everything she worked for had finally materialized

    But inside?

    It felt completely different.

    She found herself buried in pressure.

    The systems she built to create freedom started feeling like traps. And the success she thought would bring fulfillment came with heavier sacrifices.

    We talked about the reality of scaling—something no one tells you:

    • The emotional weight of running a fast-growing business
    • The trade-offs you have to make to sustain the growth
    • The personal sacrifices no one sees

    It’s not the fairy tale of overnight success. It’s what happens when the business you built begins to own you instead of the other way around.

    Here’s what Lara realized:

    • Scaling doesn’t fix everything; it amplifies everything.
    • You have to stay in control of your systems—because if you don’t, they’ll control you.
    • The most successful entrepreneurs are the ones who constantly refine, adapt, and make space to breathe.

    If you’re chasing seven figures, ask yourself:

    Are you building something that works for you?

    Or something that will consume you?

    This podcast is the most personal, raw, and honest conversation we’ve had.

    It’s about what really happens behind the scenes of success—and what it takes to get your life back while keeping the growth.



    Connect with Lara: https://www.linkedin.com/in/laraacostar/



    (00:00) Preview

    (01:25) Embracing the Girl Boss Persona

    (02:20) Challenges of Personal Branding for Women

    (04:17) The Power of Specialization

    (07:18) The Artist’s Dilemma: Creativity vs. Productivity

    (09:28) Recognizing Personal Growth

    (10:21) Impact of Confidence in Entrepreneurship

    (15:43) The Ego Trap in Storytelling

    (17:28) Why Podcasts Are The Future

    (20:51) Overcoming Alcohol and Finding Clarity

    (25:20) The Power of Fitness and Discipline

    (28:26) The Reality of Online Businesses

    (30:52) Persuasion vs. Manipulation in Marketing

    (32:15) The Problem with Generic Cold DMs

    (33:39) Discord, Crypto, and the Power of Memes

    (39:51) Spirituality, Religion and Internal Work

    (44:23) Why Every Business Needs Content

    (45:26) The Science behind Manifestation

    (50:36) Developing a Business Mindset

    (53:10) Experimenting with Psychedelics 

    (58:20) Realizations on Seeking Validation

    (01:00:49) Parental & Societal Expectations

    (01:10:28) Lara Acosta’s Social Media Strategy 

    (01:17:52) Relocating and Gaining Personal freedom

    (01:24:28) Designing your Dream Life

    Support the show

    1 hr 27 min
  • #265 Sahil Bloom - The 5 Types of Wealth You’re Ignoring

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs


    Wealth isn’t just money.

    You don’t want to be the richest person in the graveyard.

    Or the guy squeezing out of a sports car, burnt out and alone.

    True wealth is multidimensional.

    I sat down with Sahil Bloom in NYC to dive into his five pillars of wealth:

    1. Freedom: The ability to control your time and priorities.
    2. Mental Clarity: A focused mind beats a scattered one every time.
    3. Physical Health: Without health, nothing else matters.
    4. Relationships: The real currency of life.
    5. Financial Security: A foundation, not the whole story.


    Sahil shared why staying in the game is the ultimate lever for success—and how compounding time and effort can create exponential results in every area of life.

    This isn’t just about Stripe balances or bank accounts.

    It’s about creating a life worth living.

    If you’re ready to rethink wealth and build something that lasts, this podcast is for you.

    Smash that like button for more episodes like this!

    (00:00) Preview and Intro
    (01:50) The Power of Showing Up Daily
    (05:17) The Concept of Life Missions
    (07:15) Balancing Personal, Professional, and Health Goals
    (10:53) The Truth About Time and Desire
    (12:31) Meeting Andrew Huberman: Authenticity in Action
    (14:49) Developing Focus and Self-Awareness
    (18:23) Defining the Main Thing in Life
    (22:08) How to Create Value and Earn Trust
    (26:25) Lessons from Business Mistakes
    (30:56) Avoiding the Trap of Material Validation
    (32:47) Playing the Infinite Game
    (38:16) How To Build Quality Relationships 
    (45:17) Exploring Delayed Gratification
    (47:07) The Value of a Supportive Partner
    (52:28) Sahil Bloom’s Marriage Advice
    (56:04) The Five Love Languages
    (58:50) Understanding Your Emotions
    (01:01:05) Men's Mental Health

    Support the show

    1 hr 15 min
  • #264 Jay Clouse - Why Most Content Creators Fail & How to Fix It

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs


    Most creators fail before they even start.

    Why?

    Because they jump straight into creating content without a clear premise, strategy, or system.

    This week, I sat down with Jay Clouse for my second Dubai podcast. (And my second podcast with Jay.)

    Here’s what we broke down:
    - How to build a profitable content business in 2025
    - Create a repeatable system that turns content into revenue
    - Avoid the #1 mistake keeping creators stuck in the hustle

    What we covered:
    - Your premise is your foundation.
    - If your content isn’t legible, interesting, and differentiated, you’ll struggle to stand out in the sea of creators.
    - Non-linear returns.
    - One well-executed piece of content can deliver a 10X or even 100X impact.
    - It’s not about creating more content—it’s about creating smarter content.
    - Focus on transformation, not just value.
    - Your content should solve real problems and create tangible results for your audience—not just add more noise.

    Jay shared why most creators fail to gain traction and revealed the systems he’s built to scale his content and community without burning out.

    If you want to build a creator business in 2025, this podcast is for you.


    Connect with Jay Clouse: https://www.instagram.com/jayclouse/


    (00:00) Preview 
    (00:40) Building Creator Science with Jay Clouse
    (01:14) Defining Your Premise as a Creator
    (03:08) Jay Clouse’s Creator Framework
    (06:40) Why You Should Avoiding Niche Hopping
    (08:15) The Science-Driven Approach to Content Creation
    (12:32) The Evolution of YouTube’s Algorithm
    (15:45) How to Optimize for Clicks
    (20:20) The Benefits of High-Quality Content
    (23:18) Audience Targeting: YouTube vs. Audio Podcast
    (25:14) Crafting the Perfect Titles and Thumbnails
    (31:20) Leveraging Email For Audience Engagement 
    (36:18) Why Audio Podcast Listeners Are More Engaged
    (38:13) How to Build Personal Authority 
    (41:36) How to Grow Communities 
    (45:47) Connecting YouTube to Business Goals
    (50:26) The Power of Small Group Experiences
    (55:41) Pricing Strategies for Membership Growth
    (58:13) Scaling Communities Efficiently  

    Support the show

    1 hr 3 min
  • #263 Dakota Robertson - Writing Online Made Me $1M+ by 26

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs


    Dakota Robertson didn’t build a $1M business by going viral—he did it by mastering the fundamentals.

    He built a system that works—and stuck to it.

    In our conversation, he shared the exact steps he took to go from barely making ends meet to running a million-dollar writing business by 27.

    Most writers focus on the wrong things:
    - Trying to appeal to everyone instead of a specific audience
    - Writing without a simple goal or system
    - Being afraid to sell their work

    But Dakota kept it simple and focused on what matters:
    - Clarity
    - Solving specific problems
    - Consistency in execution

    Here’s what we covered in the episode:
    - How Dakota turned tweets into long-term revenue
    - The unsexy habits: discipline and iteration
    - How to find niches that pay—even with a small audience
    - Why selling is a skill—and how writing builds trust
    - Why solving problems beats entertaining every time

    This isn’t just a conversation about writing—it’s a roadmap for freedom.

    Freedom to work anywhere.

    Freedom to grow without limits.

    Freedom to turn your ideas into income.

    If you want to learn how to write online and build a business that lasts, this is the episode for you.

    Connect with Dakota: https://www.instagram.com/yodakota/?hl=en


    (00:00) Introduction to Dakota Robertson
    (01:10) Overcoming Addictions
    (08:10) Life in Colombia 
    (11:42) Why Dakota Shut Down his Agency
    (14:30) Running an Agency vs. Coaching Business
    (17:36) Understanding Your Client
    (19:42) Helping Others Achieve Freedom
    (24:17) Breaking Free from Scarcity Mindset
    (27:29) Lessons Learned from Mentors
    (32:08) Sahil Bloom’s Five pillars of Wealth
    (37:10) Dakota's Early Life
    (42:41) Processing Loss and Moving forward
    (50:17) Trying Ayahuasca
    (52:24) The Importance of Fatherhood and Raising Kids
    (58:27) Social Trends and Political Correctness
    (59:58) Eastern Medicine, Ayahuasca, and Alternative Healing
    (01:03:04) Personal Experiences with Energy Healing
    (01:06:25) The Challenge of Growing an Audience
    (01:07:52) The Curse of Knowledge in Teaching
    (01:10:25) Would Dakota Ghostwrite a Book?
    (01:16:03) Understanding Your Audience
    (01:18:27) Building Credibility in Your Niche
    (01:24:11) The Reality of Building a Sustainable Brand
    (01:30:37) Dakota’s Personal and Business Goals
    (01:36:04) Learning from Alex Hormozi
    (01:41:32) Lessons from Software Development and Startups
    (01:45:22) Overcoming Delusions in Business Growth


    Support the show

    1 hr 48 min
  • #262 - The Exact System That’s Made $2M+ Online

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs


    The content game is rigged—and most people are playing it wrong.

    You’ve been told to:
    - Chase trends
    - Post daily
    - Go viral

    That’s why 99% of creators fail.

    What actually works?

    The boring stuff.

    The systems, the consistency, the strategy.

    It’s what made me over $2M online—
    - Without going viral
    - Without a massive audience
    - Without wasting time on trends that die in months

    In this video, I break down the Content Growth Flywheel—the only system that turns content into a real business in 2025.

    Here’s what I cover:
    - Why most creators will never make money (and how to avoid their mistakes)
    - How to grow sustainable while posting less
    - The one mindset shift that separates broke creators from six-figure businesses
    - How to monetize fast—even with a small audience

    Most people won’t do this in 2025.

    They’ll keep chasing viral clips while others quietly dominate with systems that actually work.

    If you’re tired of running in circles, watch the full breakdown now!

    Smash that like button for more podcasts like this.

    Support the show

    17 min
  • #261 Brandon Forbes - How To Build A Successful Coaching Business in 2025 (Full Masterclass)

    Watch This NEXT: https://www.youtube.com/watch?v=HlK2P76_ZZs


    How do you actually stand out as an online coach?

    It’s not just about flashy ads or complex funnels.  

    It’s about mastering your mindset, defining your niche, and creating offers that your audience wants. 

    In this episode, Brandon Forbes, online coaching entrepreneur and marketing expert, breaks down: 

    • Why authenticity and trust are the new currency in coaching  
    • How niching down can skyrocket your growth  
    • The truth about paid ads: magnifying strengths (or weaknesses)  
    • Why mindset is the biggest factor in scaling to six figures and beyond  

    Brandon has helped countless coaches unlock their potential and scale their businesses using proven strategies that simplify success while staying aligned with their values.  

    Ready to elevate your coaching business and build something aligned with your passion and purpose?  

    Subscribe now and get ready to crush your 2025 coaching goals!  


    (00:00) Introduction: Solving Coaching Challenges
    (00:40) Coaching Industry in 2025
    (03:23) Crafting a Unique Selling Proposition (USP)
    (07:19) Strategies to Scale from $10K to $100
    (10:52) Organic vs Paid Strategies
    (12:10) Integrating Ads and Organic Content
    (16:01) Choosing the Right Funnel
    (21:00) Mastering Workshop Funnels
    (23:07) Is Running Ads Worth It?
    (25:20) Pricing Strategies for Coaching Programs
    (30:42) Escaping the Online Business Rat Race
    (35:07) Discovering Identity Through Faith
    (38:10) Overcoming Limiting Beliefs for Growth

    Support the show

    42 min

About Kickoff Sessions

From the publisher's feed

Weekly podcast episodes with the sharpest minds in the world to help you live a richer & more fulfilling life. 

Previous guests include Luke Belmar, Justin Waller, Sahil Bloom, Gad…

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