Elizabeth is joined by Kori Estrada, Co-Founder of the natural oral care company RiseWell. In their conversation, Kori first talks about her background in finance, and how that influenced her mindset as a founder in RiseWell’s desire to maintain control of their own decisions and destiny. Kori needed to make sure that RiseWell’s products were safe, effective, and completely science-backed so that all dentists , including her brother, could feel confident recommending it to their patients. She explains what hydroxyapatite is and why it’s a safer alternative to fluoride, some of the less than ideal ingredients in current toothpastes on the market, and why it’s time to disrupt the $5 billion oral care industry with a new twist on oral health. 

Discount Code: Use code LivePurely10 at RiseWell.com for 10% off.

Episodes Here 

Say Hi To Elizabeth and Purely Elizabeth: 

Website | Instagram

Kori: RiseWell | IG  

Mentioned: 

All-In Podcast 

Sons of Anarchy 

The Big Man’s World 

Mel Robbins

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