Timestamps and Summary 

1:54

How do you feel about Meatless Monday?

Jess Pryles

I don’t feel much about Meatless Monday. It’s more of a fad […]

3:23

What can we be doing as an industry and as individuals, family-owned operations to impact our consumer demand more positively?

Jess Pryles

I think just telling the story, there are a lot of great social media platforms at the moment: Instagram, obviously big but particularly for AG, Tiktok has been extremely successful. There were a lot of big agriculture producers, […] I mean, big accounts on Tiktok, but small, independent ranchers, both on the dairy and the cattle, beef production side, who have hundreds of thousands of followers. […]

5:23

What’s one thing about Australia that you miss, and would love to bring back or have here in the States more often?

Jess Pryles

You know, I would bring back meat pies. That’s a very classic Australian thing, and the first thing that I did when I landed and got off the plane, I drove to this little pie shop that’s very famous. […]

6:32

What's your all-time favorite beef cut?

Jess Pryles

I think the point is, we do say for certain cuts to just buy the best you can afford. […]

There are other times when you can really afford to get a bit more creative. You know, in Texas tacos, […] I frequently buy select skirt steaks. […]

I think if I had to choose my favorite cut, this is very controversial in beef worlds because obviously, I feel like my death row meal would be a ribeye but one of my very favorite steaks, the one I just keep coming back to is top sirloin and top sirloin cap.