For years, we told ourselves lies about our businesses. Lies that kept us playing small, holding us back, and making us think success looked one certain way. We thought we had to shoot destination weddings to “arrive.” We thought buying the newest gear would finally level us up. We thought charging higher prices would mean more difficult clients. None of that was true.

The truth is, you don’t need to chase every shiny object to succeed. You don’t need to go viral on Instagram or say yes to every opportunity that crosses your path. You need clarity, strategy, and the courage to stop letting fear make decisions for you. Once we realized that, our businesses and our mindsets shifted in ways we never thought possible.

You are capable of building a profitable, fulfilling business right where you are. You don’t need to wait for permission, and you don’t need to be anyone other than yourself to do it.

No more comparing your path to someone else’s.
 No more hiding behind fear.
 No more believing the lies that hold you back.

It’s time to rewrite the story of what success can look like in your wedding business.

00:00 – 02:30 | Intro, Wedding Season Updates, and Destination Work
02:30 – 07:00 | Lie #1: You Have to Do Destination Weddings to Be Successful
07:00 – 12:30 | Lie #2: Buying New Gear Will Grow Your Business
12:30 – 16:30 | Lie #3: Higher-Paying Clients Are More Difficult
16:30 – 22:30 | Lie #4: Pay-to-Play Opportunities Are a Bad Thing
22:30 – 25:30 | Lie #5: Instagram is About Going Viral and Followers
25:30 – 28:00 | Closing Thoughts and Pep Talk for Creatives

Save your seat for Your Most Profitable Year Yet: https://thelevelupco.com/workshop

The next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

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The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset

Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/