BYU Athletics, despite not being part of the SEC or Big Ten, has demonstrated a remarkable ability to maintain a strong financial footing. This is due to a confluence of factors that contribute to its "deep pockets." Here's a breakdown:

• The Church of Jesus Christ of Latter-day Saints:
  • BYU is owned and operated by The Church of Jesus Christ of Latter-day Saints. The Church provides substantial financial support to the university, which indirectly benefits the athletic department.   
  • This backing provides a level of financial stability that many other universities lack.
• Passionate Alumni and Donor Base:
  • BYU has a large and dedicated alumni and donor base, both within and outside of Utah.
  • These individuals are highly supportive of BYU athletics, contributing significant funds through donations and booster programs.
• Strong Ticket Sales and Attendance:
  • BYU's athletic events, particularly football and basketball, consistently draw large crowds.   
  • This strong attendance translates to significant revenue from ticket sales, concessions, and merchandise.
• Media Rights Deals:
  • While not as lucrative as those of the SEC or Big Ten, BYU has secured favorable media rights deals, particularly now being in the Big 12.
  • Being in the Big 12 has increased their media exposure, and revenue.   
• Careful Financial Management:
  • BYU Athletics is known for its prudent financial management, carefully controlling expenses and maximizing revenue streams.
  • They are very good at operating within their means.
• National Fan Base:
  • Because of the church, BYU has a national, and international, fan base. This increases the amount of people that are interested in BYU athletics.   
• NIL Collectives:
  • BYU has seen the rise of strong NIL collectives, that are able to provide BYU athletes with competitive NIL deals.

These combined factors contribute to BYU Athletics' ability to compete financially with larger programs. While they may not have the same level of resources as the top conferences, they have demonstrated a consistent ability to generate revenue and support their athletic programs.

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Dan Wetzel's suggestion that the Big 12 should pursue Pittsburgh and Louisville is an intriguing one, stemming from the current instability within the ACC and the Big 12's desire to further solidify its position in the college athletics landscape. Here's a breakdown of the rationale and potential implications:

Wetzel's Argument:

• ACC Instability:
  • Wetzel argues that the ACC's future is uncertain, with schools like Florida State and Clemson actively seeking exits. This creates an opportunity for the Big 12 to poach valuable members.
• Strategic Expansion:
  • Adding Pittsburgh and Louisville would enhance the Big 12's geographic footprint, providing access to valuable media markets and recruiting territories.
  • These schools also bring established athletic programs with passionate fan bases.
• Strengthening the Conference:
  • These additions would further strengthen the Big 12's position as a major player in college athletics, increasing its media value and competitive balance.
  • These are two schools that would add value to the conference immediately.
• Countering the SEC and Big Ten:
  • This move would be seen as a proactive response to the growing dominance of the SEC and Big Ten, demonstrating the Big 12's commitment to remaining competitive.

Potential Benefits for the Big 12:

• Expanded Geographic Reach:
  • Pittsburgh and Louisville would extend the Big 12's presence into the Northeast and Midwest, respectively.
• Enhanced Basketball and Football:
  • Both schools have strong basketball programs, which would further strengthen the Big 12's reputation as a premier basketball conference.
  • Their football programs, while not consistently dominant, have the potential to compete at a high level.
• Increased Media Market Access:
  • These additions would provide access to valuable media markets, increasing the conference's overall viewership and revenue potential.
• Recruiting Advantages:
  • These schools have access to fertile recruiting grounds, which would benefit all Big 12 members.

Potential Challenges:

• ACC Grant-of-Rights:
  • The ACC's grant-of-rights agreement poses a significant obstacle to any school seeking to leave the conference.
  • Legal battles and financial settlements would likely be involved.
• Cultural Fit:
  • Integrating schools from the ACC into the Big 12 would require careful consideration of cultural fit and conference traditions.
• Travel Considerations:
  • Adding schools from the East Coast would increase travel costs for some Big 12 members.
• Retaliation from the SEC or Big 10:
  • If the Big 12 were to start poaching schools from the ACC, this could lead to the SEC or Big 10 attempting to poach schools from the Big 12.

Overall, Wetzel's suggestion highlights the Big 12's proactive approach to navigating the ever-changing landscape of college athletics. Whether or not these additions materialize, they demonstrate the conference's commitment to strengthening its position and remaining a major player in the years to come.

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The Big 12 Men's Basketball Tournament, while a thrilling spectacle and a crucial component of the college basketball postseason, presents a significant risk for top-seeded teams like BYU, Iowa State, Houston, and others, primarily due to the increased chance of injuries. Here's a breakdown of the concerns:

• Intense Competition and Fatigue:
  • The Big 12 is known for its physical and demanding style of play. The tournament amplifies this intensity, with teams playing multiple high-stakes games in quick succession.
  • This compressed schedule can lead to fatigue, increasing the risk of muscle strains, sprains, and other injuries.
• High Stakes and Increased Effort:
  • With NCAA Tournament seeding and bragging rights on the line, teams play with heightened intensity and desperation.
  • Players push themselves to their physical limits, increasing the likelihood of injuries.
• Potential for Overuse:
  • Key players on top teams often log heavy minutes throughout the regular season. The tournament adds to this workload, potentially leading to overuse injuries.
  • Teams that are trying to win the tournament, will often play their best players for long periods of time.
• Impact on NCAA Tournament:
  • A significant injury to a key player during the Big 12 Tournament could derail a team's chances in the NCAA Tournament.
  • This is a major concern for teams with aspirations of making a deep run in March Madness.
• Unpredictable Nature of Basketball:
  • Basketball is a sport with inherent risks. Players are constantly jumping, landing, and colliding, making injuries difficult to prevent.
  • The fast-paced nature of the game and the physical demands of the Big 12 further exacerbate these risks.
• Teams Seeding:
  • Teams like Houston, and Iowa state, are projected high seeds in the NCAA tournament. An injury could drastically change their chances.
  • BYU is attempting to get a better seed, but an injury could eliminate their chances.
• Mental Toll:
  • The mental strain of the tournament, coupled with the physical demands, can also contribute to increased injury risk.

For teams like BYU, Iowa State, and Houston, the Big 12 Tournament presents a delicate balancing act. They want to compete for a conference championship, but they also need to prioritize the health of their players and ensure they are at full strength for the NCAA Tournament.

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BYU's transition to the Big 12 in basketball has been a compelling story, and it's intertwined with the overall excellence of the conference itself. Here's a breakdown of what makes BYU's play and the Big 12 in general so good:

BYU's Strengths in the Big 12:

• Modern Offensive Style:
  • BYU is embracing a fast-paced, high-scoring offensive style that aligns well with the trends of the Big 12.
  • They are known for their 3 point shooting, and their ability to spread the floor.   
• Resilience and Competitiveness:
  • BYU has shown a remarkable ability to compete against the best teams in the Big 12, even on the road.
  • They are not intimidated by the conference's reputation, and they play with a sense of confidence.
• Coaching Adaptability:
  • Kevin Young has shown the ability to adapt to the high level of competition in the Big 12.
  • He is able to make adjustments in game, and between games.   
• Fan Support:
  • The BYU fans are very passionate, and have shown that they are ready to support their team in the Big 12.

The Big 12's Overall Excellence:

• Top-to-Bottom Talent:
  • The Big 12 is arguably the deepest conference in college basketball, with every team possessing the talent to compete at a high level.
  • There are no easy games in the Big 12, and every night is a battle.
• Physical and Intense Play:
  • Big 12 basketball is known for its physicality and intensity. Games are often hard-fought, with a focus on tough defense and aggressive rebounding.   
• Coaching Prowess:
  • The Big 12 features some of the best coaches in college basketball, who are known for their strategic acumen and ability to develop talent.
• Unpredictability:
  • The parity in the Big 12 makes it one of the most unpredictable conferences in the country. Upsets are common, and the standings can change dramatically from week to week.
• Home-Court Advantage:
  • Home-court advantage is significant in the Big 12, with many arenas creating a hostile environment for visiting teams.
• High Level of Competition:
  • The level of competition in the Big 12, prepares teams very well for the NCAA tournament.

The Synergy:

• BYU's style of play fits well within the Big 12's overall approach to basketball.
• The conference's intensity and competitiveness have pushed BYU to elevate its game.
• BYU's addition has further strengthened the Big 12's reputation as a top-tier basketball conference.

In essence, BYU's success in the Big 12 is a testament to both the program's quality and the conference's excellence. They are a great fit.

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Texas Tech is making significant investments in its athletic program, particularly in football, with a notable focus on Name, Image, and Likeness (NIL) and facility upgrades, specifically a new football building.  

Here's a breakdown:

NIL Investment:

• Aggressive Approach: Texas Tech has adopted an aggressive approach to NIL, recognizing its importance in modern college football recruiting and retention.   
  
  
   
• Collective Support: They've seen the rise of strong NIL collectives, which are crucial for facilitating deals between athletes and businesses. These collectives have raised substantial funds.
• Competitive Edge: The substantial NIL budget aims to provide a competitive edge in recruiting and retaining top talent. This allows Texas Tech to compete with other programs that are also heavily invested in NIL.
• Focus on Football: A large portion of these NIL funds is directed towards the football program, highlighting its priority within the athletic department.

New Football Building:

• State-of-the-Art Facilities: Texas Tech is constructing a new, state-of-the-art football facility. This building is designed to provide players with top-notch amenities, including:
•   
  
  
   
• Recruiting Tool: The new facility serves as a powerful recruiting tool, showcasing the university's commitment to football and providing a tangible benefit to potential recruits.
• Player Development: The facility is designed to enhance player development, providing athletes with the resources they need to maximize their potential.   
  
  
   
• Commitment to Football: This building sends a clear message about Texas Tech's commitment to its football program, and that they are willing to invest in the program.

Overall Impact:

• Enhanced Competitiveness: These investments in NIL and facilities are designed to enhance Texas Tech's competitiveness in the Big 12 and on the national stage.
• Recruiting Advantage: The combination of a strong NIL program and a new, state-of-the-art facility gives Texas Tech a significant recruiting advantage.
• Program Growth: These investments are part of a broader strategy to elevate the Texas Tech football program and establish it as a consistent contender.

Texas Tech's aggressive approach to NIL and its investment in a new football building demonstrate a clear commitment to competing at the highest level of college football.

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ACC's potential shake-up could redefine college football's landscape. Could Florida State and Clemson's departure from the ACC trigger a domino effect across the Big 12 and SEC? This episode explores the intricate dynamics of conference realignment, featuring insights from Drake, Chris Level, and other experts. Discover how TV viewership and NIL deals are reshaping the future of college sports. The discussion highlights key players like Miami and NC State, and the strategic moves of Big 12 Commissioner Brett Yormark. With private equity's potential entry into the sports arena, the stakes have never been higher.

Join us for an insider's look at the evolving world of college football and the forces driving these monumental changes.

The ACC's reported interest in adding Memphis and USF is a clear indication of the conference's efforts to stabilize and potentially expand its footprint amidst ongoing turmoil. This move comes as reports circulate that established members like Louisville and Duke are increasingly dissatisfied with potential settlement terms for departing schools and the overall revenue distribution within the conference.

Here's a breakdown of the situation:

• ACC's Strategic Response:
  • The ACC is facing an existential threat with the potential departures of Florida State and Clemson. Adding Memphis and USF could be seen as a proactive measure to bolster the conference's membership and maintain its geographic presence, particularly in the Southeast.
  • This is a clear attempt to fill the potential holes that will be left by those schools.
• Memphis and USF's Appeal:
  • Memphis brings a strong basketball program and a growing football presence, along with a solid media market.
  • USF offers a presence in the valuable Florida market, expanding the ACC's reach in a key recruiting territory.
  • Adding these schools, would add some athletic value to the conference.
• Louisville and Duke's Dissatisfaction:
  • Reports suggest that Louisville and Duke, among other ACC members, are growing increasingly upset with the potential settlement terms for Florida State and Clemson.
  • They likely feel that the departing schools are being given preferential treatment, potentially weakening the conference's financial standing.
  • They are also upset about the revenue distribution within the conference, and feel that they are not getting enough.
• Revenue Distribution Concerns:
  • The core of the issue is the ACC's revenue distribution model, which is seen by some as favoring certain schools over others.
  • This disparity in revenue is fueling discontent and creating a sense of instability within the conference.
• Potential for Further Realignment:
  • If the ACC fails to address these concerns, it could lead to further defections, potentially triggering a wider realignment of the college sports landscape.
  • If Louisville or Duke were to leave, it would devastate the ACC.
• Impact on the SEC and Big Ten:
  • The ACC's instability creates opportunities for the SEC and Big Ten to further consolidate their power.
  • These conferences could potentially poach additional ACC schools, further widening the gap between the "haves" and "have-nots."

In essence, the ACC is scrambling to maintain its position in a rapidly changing environment. The pursuit of Memphis and USF reflects a desperate attempt to shore up its membership and financial stability, even as internal tensions threaten to tear the conference apart.

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The recent reports of potential settlement discussions between the ACC and its departing members, Florida State and Clemson, could indeed cause significant unrest among other ACC schools, particularly Louisville, Virginia Tech, and North Carolina. Here's why:

• Financial Disparity:
  • If the settlement terms are perceived as overly favorable to Florida State and Clemson, it could create a sense of unfairness among the remaining ACC members.
  • Schools like Louisville, Virginia Tech, and North Carolina, who are also major athletic programs, may feel that they are being penalized for staying loyal to the conference.
  • They could see that the schools that are trying to leave, are getting better deals than the schools staying.
• Grant-of-Rights Concerns:
  • The core issue revolves around the ACC's grant-of-rights agreement, which ties schools' media rights to the conference.   
  • If Florida State and Clemson are able to negotiate a significantly reduced exit fee or a favorable resolution to the grant-of-rights issue, it could set a precedent that undermines the conference's ability to retain its members.
  • This could lead to a situation where other schools feel emboldened to challenge the grant-of-rights agreement.
• Future of the ACC:
  • These schools have a vested interest in the long-term stability and financial health of the ACC.
  • If the settlement weakens the conference's position, it could jeopardize their own future prospects.
  • They are worried that the ACC will become a much weaker conference.
• Perception of Favoritism:
  • There could be a perception that the ACC is favoring its more powerful members, creating a sense of resentment among other schools.
  • This could lead to internal strife and a breakdown of trust within the conference.
• Media Rights Value:
  • If the ACC loses Florida state and clemson, their media rights value will drop. This directly effects the amount of money that the remaining schools will get.
  • Therefore, they have a large interest in keeping those schools in the conference.
• Competitive Balance:
  • The ACC losing those schools, will drastically change the competitive balance of the conference.

Essentially, these schools are worried about the financial and competitive ramifications of any settlement that might weaken the ACC. They want to ensure that they are not left behind in the rapidly evolving landscape of college athletics.

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BYU's recent road victory over Iowa State in Ames sent shockwaves through the Big 12, showcasing the Cougars' resilience and ability to compete against top-tier competition. It was a statement win, and here's why it was so stunning:

• Iowa State's Home Dominance:
  • Iowa State is known for its formidable home-court advantage. Hilton Coliseum is notoriously difficult for visiting teams, with a passionate and raucous crowd.   
  • Iowa State has consistently demonstrated its ability to protect its home court, making BYU's victory even more impressive.
• Iowa State's Ranking and Reputation:
  • Iowa State has been a highly ranked team throughout the season, establishing itself as a legitimate contender in the Big 12.
  • To go into a ranked teams home and win, is always a huge upset.
• BYU's Road Challenges:
  • Road games in the Big 12 are notoriously tough. The conference's depth and intensity make it challenging for any team to win away from home.
  • To go into one of the tougher places to play in the conference, and win, is a great accomplishment.
• The Game Itself:
  • BYU's performance was a testament to their composure and execution. They played with confidence and poise, even in the face of a hostile environment.
  • They demonstrated their ability to handle pressure and make crucial plays down the stretch.
  • They showed that they are a team that can win in multiple ways.
• Big 12 Impact:
  • This victory significantly boosts BYU's confidence and enhances their standing in the Big 12.
  • It sends a clear message that the Cougars are a team to be reckoned with, capable of competing with the best in the conference.
  • It also shows the parity of the Big 12.

This win wasn't just a lucky break; it was a demonstration of BYU's growth and maturity as a team. It's a victory that will resonate throughout the Big 12 and beyond.

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Today's news from ESPN regarding Florida State, Clemson, and the ACC settlement centers on the ongoing legal battles and financial implications surrounding these schools' attempts to exit the conference. Here's a summary of the key points:

• Legal Battles Continue:
  • Florida State and Clemson are both engaged in legal disputes with the ACC, seeking to challenge the conference's grant-of-rights agreement and exit fees.   
  • These legal battles are complex, involving questions about contract law, antitrust regulations, and the future of conference realignment.
• Settlement Discussions:
  • While legal battles rage on, there are reports that behind the scenes, there are ongoing discussions about potential settlement options.
  • These discussions revolve around the financial implications of an exit, including the amount of exit fees and the handling of media rights.   
• Financial Implications:
  • The ACC's grant-of-rights agreement, which ties schools' media rights to the conference, presents a significant financial hurdle for schools seeking to leave.   
  • The potential settlement amounts are substantial, and the schools are trying to negotiate favorable terms.
  • The schools are trying to find a financial path that makes it possible for them to leave the ACC, and join another conference.
• Grant-of-Rights:
  • The grant of rights is the main part of the legal battle. The schools are trying to find a way to break the grant of rights agreement.
• Future of the ACC:
  • These legal battles and settlement discussions have significant implications for the future of the ACC.
  • If Florida State and Clemson are successful in their efforts to leave, it could trigger a wave of further conference realignment.
  • The ACC is trying to stay together, and keep the schools in the conference.
• Media Rights:
  • The value of media rights is playing a huge role in these discussions. The schools feel they could earn more money in other conferences.

In essence, the news highlights the high-stakes financial and legal maneuvering taking place as schools seek to navigate the evolving landscape of college athletics. The outcome of these disputes will have a profound impact on the future of the ACC and the broader college sports ecosystem.