Is the traditional 60-minute, one-on-one physical therapy session outdated—and are 10-minute, $30 visits the future of care?

Are PT 'mills' really the villain or are they just delivering what the market actually wants?

Join us for a special crossover session, "The Breakfast Club," originally recorded on PT Pintcast. I'm your host, Dave Kittle, alongside Jimmy McKay, Director of Communications at Mount Sinai Hospital and Anthony (Tony Maritato) Maritato, a seasoned physical therapist, private practice owner, and online business entrepreneur.

Tune in to PT Pintcast on YouTube for Physical Therapy Conversations connecting busy PTs to their profession here.

In this episode, we cover:

[02:15] Brainstorming Solutions for Revenue Loss

[06:17] Business Risks

[07:37] Social Media Blunders and Competitor Rivalries

[16:35] Creative Business Models and Automation

[27:21] The Low Bar in Physical Therapy

[27:59] Turnover Rates in Different Models

[30:32] Defending PT Mills

[36:31] Adapting to Change in the Profession

[46:05] The Chameleon Approach in Physical Therapy

[51:50] Parting Shots

Connect with Dave on:

Email: [email protected] 

Instagram: @davekittle

LinkedIn: https://www.linkedin.com/in/davekittle/ 

or

Call (646)-781-8884

LinkedIn: https://www.linkedin.com/in/davekittle/ 

or

Call (646)-781-8884

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