MicroConf On Air

MicroConf On Air

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MicroConf On Air episodes

  • MicroConf Refresh Episode 55: Catching Up with Rand Fishkin

    In this Refresh Episode, Rob Walling chats with Rand Fishkin at our recent MicroConf Local event in Seattle.

     

    They chat about the ups and downs of building (and selling) Moz, building SparkToro, and yes, they even dig into a bit of D&D.

     

    Links from the Pod:

    MicroConf Local: Atlanta October 18, 2022

    MicroConf Local: Austin November 30, 2022

    Rand Fishkin I Twitter

    Lost and Founder

    Rob Walling I Twitter

     

    43 min
  • MicroConf Tactics: The Best Customer Acquisition Funnels for a SaaS Startup

    Customer acquisition funnels for SaaS startups work differently than other businesses.

     

    In this pod (pulled from one of our YouTube videos) Rob Walling breaks down everything you need to know about acquiring customers for your SaaS product. From customer acquisition cost (CAC) to customer acquisition strategy, make sure you're doing the right things to get more customers.

     

    Links from the Pod:
    • MicroConf Local: Atlanta on October 18, 2022
    • Subscribe to the MicroConf YouTube Channel
    • View this video on YouTube
    • MicroConf Connect
    • Rob Walling | Twitter
    •  

      10 min
    • MicroConf Tactics: 16 Lessons I Learned Building a Million Dollar Startup

      Building or scaling a startup? Here are 16 lessons I learned building a million dollar software business.

       

      This is the audio from one of our YouTube videos, in which Rob talk about growing a startup to over $1M in revenue. It isn’t an easy feat, but by learning these lessons faster and avoiding these costly beginner mistakes, growing your SaaS or software business wont be as hard!

       

      Links from the Pod:
      • MicroConf Local: Atlanta on October 18, 2022
      • Subscribe to the MicroConf YouTube Channel
      • View this video on YouTube
      • State of Independent SaaS Report
      • MicroConf Connect
      • Stair Step Approach to Bootstrapping
      • TinySeed, the MicroConf Fund + Accelerator: Pre-Seed Funding for B2B SaaS Businesses
      • The Bootstrapper’s Guide to Outside Funding: The Top 5 Funding Options for Bootstrapped SaaS Founders from Pre-Seed to Venture Capital
      • Rob Walling | Twitter
      • 19 min
      • MicroConf Tactics: SaaS Metrics - The Best Guide to Software as a Service KPIs

        You need to be tracking these specific SaaS metrics in your business if you want it to succeed and grow!

        This is the audio from one of our YouTube videos that goes over the essential key performance indicators (aka KPIs) that you need to know in order to improve your SaaS product metrics.

        From churn rate to LTV to CAC and more, let's go through the SaaS KPIs that matter most.

        Links from the Pod:

        MicroConf Europe Tickets- 15-17 November, 2022 I Malta

        Watch the original video here

        Rob Walling | Twitter

        16 min
      • MicroConf Refresh Episode 53: A Brief Primer on Pricing with Rob Walling

        In this talk from MicroConf Growth Europe 2021, Rob Walling gives a wide ranging talk on all things pricing.

        Topics covered include:
        • Expansion Revenue
        • ARPC, not LTV
        • The Impact of Raising Prices
        • How to Raise Prices
        • Links from the pod:

          Watch the video version of this talk

          MicroConf Youtube Channel

          MicroConf Europe Tickets- Malta I Nov 15-17, 2022  

          Rob Walling I Twitter

          49 min
        • MicroConf Tactics: Micro SaaS Products - Are They Actually Profitable?

          Should you build a micro SaaS product? And will your micro SaaS idea actually be profitable?

          This pod is from a recent video on our YouTube Channel in which Rob walks you through everything you need to know about new and emerging micro SaaS business models so you can decide if it's right for you!

          Links from the pod:

          MicroConf Europe in Malta- November 15-17, 2022

          68 B2B SaaS Marketplaces Article from RocketGems.com

          MicroConf Youtube Channel

          Rob Walling I Twitter

          9 min
        • MicroConf Refresh Episode 52: Bootstrapping VEED.io to $5M ARR in 2 Years

          In this talk from MicroConf Growth EU 2021, Sabba Keynejad walks through his journey of building Veed from 0 to $5M ARR in 2 years.

          While the growth was quick, Sabba says that this was a "overnight success, ten years in the making".

          Listen along to follow his incredible startup story and to hear his 6 tactics to help you grow your own SaaS.

          Links from the pod:

          Watch the video version of this talk on YouTube

          MicroConf Youtube Channel

          MicroConf Europe Tickets- Nov 15-17, 2022  

          Sabba Keynejad I Twitter

          Veed.io

          34 min
        • MicroConf Tactics: How to Start a SaaS Business with No Money

          Starting a SaaS business with no money is hard, but not impossible. In this episode, we are sharing the audio from one of our recent YouTube videos in which Rob outlines what steps you should take if funds are tight but you have a great SaaS product idea.

           

          You may want to consider startup funding options, but that's not always necessary, so in this video I'm going through what you can do to get started today in tech, startups and SaaS business - even with a shoestring budget.

           

          Watch the original video here: https://youtu.be/huyDp-zWpxg

           

          Links from the pod:

          Rob's article on the Stair Step Approach to Bootstrapping:

          https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/

           

          Bootstrapper's Guidebook to Outside Funding

          According to our 2021 State of Independent SaaS report, nearly 30% of founders said they were actively considering some form of outside funding. To help understand the options, we have recently released the Bootstrapper's Guidebook to Outside Funding. Check it out at microconf.com/funding-guide

          14 min
        • MicroConf Tactics: Top 10 Avoidable Mistakes SaaS Startups Make

          In this episode, we are sharing the audio from one of our recent YouTube videos in which Rob Walling dives into 10 SaaS mistakes to avoid. You'll learn how to shortcut your success with the fundamentals of what's needed for SaaS growth. He'll be going over SaaS marketing tips, bootstrapping, MRR, and more.

           

          Watch the original video here: https://youtu.be/8Jjb7fPV6PQ

           

          Bootstrapper's Guidebook to Outside Funding

          According to our 2021 State of Independent SaaS report, nearly 30% of founders said they were actively considering some form of outside funding. To help understand the options, we have recently released the Bootstrapper's Guidebook to Outside Funding. Check it out at microconf.com/funding-guide

           

           

          13 min

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