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#790 What if the easiest way to grow your business was hiding in plain sight — your existing customers? In this episode, host Brien Gearin welcomes back Brian O’Connor, ex-Deloitte consultant, founder of TalentHQ, and three-time MU guest, to dive deep into the power of customer success. Learn how businesses of all sizes — from SaaS companies to local service providers — can drive massive growth by retaining clients, generating referrals, collecting more reviews, and increasing lifetime customer value. Brian also shares how he helps companies hire top-tier talent from Latin America at a fraction of U.S. prices, and why the Customer Success Manager might be the most overlooked (and most profitable) role in your business. Whether you’re just starting out or scaling fast, this episode will help you unlock more revenue — without chasing new leads!
(Original Air Date - 6/26/25)
What we discuss with Brian:
+ Customer success vs. customer service
+ Retention, referrals, and renewals
+ How SaaS pioneered customer success
+ Reoccurring vs. recurring revenue
+ Upselling through relationship building
+ Why reviews drive local business growth
+ Hiring top talent in Latin America
+ Small business roles to outsource
+ Automating follow-up for repeat sales
+ Customer success for online communities
Thank you, Brian!
Subscribe to Brian's newsletter at OutlierGrowth.com.
Follow Brian on social media @thebrianfoconnor.
Email Brian at [email protected].
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#788 If marketing and sales are your business, then understanding all the ways to reach your customers is critical! In part 2 of Module 5 from our Build My Money Machine program, host Justin Williams dives into six more proven strategies to promote and sell your product or service — including paid ads, partnerships, live events, online platforms, word of mouth, and more. You’ll learn how to test and scale campaigns without burning cash, creatively leverage other people’s platforms, and focus on what works for you. This lesson is packed with insights to help you take targeted action and build serious momentum without getting overwhelmed! (Check out Part 1!)
(Original Air Date - 6/25/25)
What Justin discusses on today's episode:
+ Paid marketing strategies explained
+ Why testing before scaling matters
+ Leveraging other people’s platforms (OPP)
+ Power of strategic partnerships
+ Using online marketplaces like Amazon
+ Promoting through live or virtual events
+ Driving growth with word of mouth
+ Importance of focused action
+ Expanding and niching strategically
+ Don’t wait — just start now
Watch the video podcast of this episode!
Did you love this episode? Listen to Module 4 next!
Ready to create a 7-figure business of your own? Go to BuildMyMoneyMachine.com to get started today!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#787 If you’re not marketing and selling, you’re not running a business! In this powerful lesson — part 1 of 2 from Module 5 of our Build My Money Machine program — host Justin Williams breaks down why marketing and sales are your business, and how most entrepreneurs waste time on everything but what actually drives revenue. You'll learn why your product doesn't matter if no one buys it, and get a deep dive into the first two of eight proven methods to market and sell: direct outreach and content marketing. Whether you're just starting out or ready to scale, this episode gives you the clarity and tools to take fast, focused action and generate real results! (Check out Part 2!)
(Original Air Date - 6/24/25)
What Justin discusses on today's episode:
+ Marketing and sales are your business
+ Stop overthinking, start selling
+ Focus on the bullseye: revenue-driving tasks
+ Direct outreach: fast, low-cost method
+ Warm leads vs. cold leads
+ Volume matters more than perfection
+ Nail it before you scale it
+ Content marketing builds trust
+ Create value before you sell
+ Use content to support outreach efforts
Watch the video podcast of this episode!
Did you love this episode? Listen to Module 4 next!
Ready to create a 7-figure business of your own? Go to BuildMyMoneyMachine.com to get started today!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#786 Is SEO dead — or just evolving? In this myth-busting episode hosted by Kirsten Tyrrel, we sit down with Steven Schneider, co-founder of TrioSEO and long-time SEO strategist, to get the truth about what still works in today’s AI-driven world. Steven shares his journey from building and flipping Amazon affiliate sites in college to scaling a seven-figure B2B SEO agency — all powered by organic traffic. You’ll learn why SEO isn’t going away anytime soon, how AI is reshaping search behavior, and what it takes to get your business ranked in Google and ChatGPT today. From building niche content and smart backlink strategies to guest podcasting and digital calculators, Steven breaks down exactly how to future-proof your visibility online without sounding like a robot or getting buried in jargon. If you’ve been overwhelmed by SEO — or thought it was over — this episode will help you see it in a whole new way!
(Original Air Date - 6/23/25)
What we discuss with Steven:
+ SEO isn’t dead — just evolving
+ College days flipping Amazon niche sites
+ Built 40 sites, hit seven-figure revenue
+ Co-founded TrioSEO B2B agency
+ How to rank in Google and ChatGPT
+ Clarity > jargon for webpage copy
+ Backlinks via guest podcasting
+ Content depth: calculators, case studies
+ Start bottom-of-funnel, niche hard
Thank you, Steven!
Check out TrioSEO at TrioSEO.com.
Follow Steven on LinkedIn.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#785 Want a dead-simple way to stop spinning your wheels and know exactly what to do next in your business — starting today? In this episode, hosts Justin and Tara Williams share a simple but powerful roadmap to remove the overwhelm that stops most entrepreneurs: GPS — Goals, Plan, Systems. They argue that a successful business is really just a well-prioritized, consistently executed to-do list — and GPS is how you decide what actually belongs on that list. You’ll learn how to set both big-picture goals (your lifestyle vision) and SMART goals (specific, measurable targets), then reverse-engineer your income goal into monthly, weekly, and daily action items (using a power-washing example to make it practical). Finally, they break down the systems that turn intention into execution — tracking/scorecards, calendaring, routines, accountability, and personal effectiveness — so you can stay focused, adapt fast, and keep moving forward without getting distracted by noise!
What we discuss with Justin & Tara:
+ GPS roadmap overview
+ Goals, Plan, Systems explained
+ Big-picture vs SMART goals
+ Reverse engineering income goals
+ Breaking goals into targets
+ Daily to-do list execution
+ Power washing business example
+ Tracking with scorecards/KPIs
+ Calendaring and time blocking
+ Accountability and habit systems
Thank you, Justin & Tara!
Check out Millionaire University at MillionaireUniversity.com.
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#784 What if helping babies sleep better could be the key to building your dream business? In this episode, host Brien Gearin sits down with Jayne Havens — founder of Snooze Fest and the Center for Pediatric Sleep Management — to explore how a passion project turned into a six-figure virtual business. Jayne shares how her own parenting challenges led her to become a certified sleep consultant, supporting families through customized sleep plans and compassionate coaching. She breaks down the importance of mindset, setting healthy boundaries, and managing expectations — not just for kids, but for parents too. Jayne also dives into how she scaled her impact by launching a training program to help others build successful businesses in this niche industry. Whether you're struggling with bedtime battles or looking for a flexible, meaningful career, this episode offers powerful takeaways on entrepreneurship, parenting, and purpose!
(Original Air Date - 6/20/25)
What we discuss with Jayne:
+ Turning a side hustle into a business
+ Sleep training misconceptions and mindset
+ Coaching parents, not just kids
+ Importance of setting daily boundaries
+ Custom sleep plans for each family
+ Scaling through training and mentorship
+ Strategic networking for referrals
+ Managing client expectations
+ Business growth without social media
+ Supporting female entrepreneurs
Thank you, Jayne!
Check out Snooze Fest at TheSnoozeFest.com.
Check out Center for Pediatric Sleep Management at TheCPSM.com.
Get the free ebook on Becoming a Certified Sleep Consultant.
Join Jayne's Facebook Group.
Follow Jayne on Instagram.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#783 What happens when a side hobby turns into a life-changing business built around passion, risk, and a whole lot of bees? In this episode, host Britlyn Williams sits down with Nicole Buergers, founder of Bee2Bee Honey Collective, to unpack how a simple beekeeping hobby turned into a full-time, purpose-driven business. Nicole shares her leap from B2B internet marketing into urban beekeeping, the realities of monetizing a passion, and the challenges — both physical and mental — of building a business from scratch. From crowdfunding her launch and finding her first customers to learning boundaries, community building, and what it really means to work with nature, this conversation is an honest look at entrepreneurship, sustainability, and designing a life around what you love!
What we discuss with Nicole:
+ Turning a hobby into a business
+ From B2B marketing to beekeeping
+ Urban beekeeping fundamentals
+ Mentorship as a revenue stream
+ Crowdfunding the business launch
+ Building a local beekeeper community
+ Physical realities of beekeeping
+ Learning to say no
+ Selling hyperlocal honey
+ Designing a lifestyle business
Thank you, Nicole!
Check out Bee2Bee Honey Collective at Bee2BeeHoney.com.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#782 What if your million-dollar idea is already right in front of you — you just haven’t learned how to see it yet? In part 2 of Module 4 from our Build My Money Machine program, host Justin Williams shares five more powerful strategies for coming up with a 7-figure business idea. You’ll learn how to spot opportunities by improving existing products, turning your favorite tools into income through affiliate partnerships, and using online research to uncover proven paths to success. Justin also breaks down the AB Formula — a simple but powerful framework to reverse-engineer your idea by starting with either a topic, business model, or marketing strategy. This episode is full of actionable insights to help you stop overanalyzing, start executing, and recognize the opportunities that have been hiding in plain sight! (Check out Part 1!)
(Original Air Date - 6/18/25)
What Justin discusses on today's episode:
+ Improve existing products or services
+ Monetize tools you already love
+ Leverage affiliate and JV programs
+ Use podcasts, YouTube, and AI for research
+ Learn from entrepreneurs’ success clues
+ Talk to business owners for insights
+ Avoid analysis paralysis and take action
+ Use the AB Formula to reverse-engineer ideas
+ Spot opportunities hidden in plain sight
+ Focus on progress over perfection
Watch the video podcast of this episode!
Did you love this episode? Listen to Module 3 next!
Ready to create a 7-figure business of your own? Go to BuildMyMoneyMachine.com to get started today!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#781 What if the harsh truth that nobody cares about your business idea is actually the key to unlocking your future success? In part 1 of Module 4 from our Build My Money Machine program, host Justin Williams reveals why letting go of your ego is essential to launching a 7-figure business — and how fear of judgment is one of the biggest things holding new entrepreneurs back. You’ll also learn the first three of eight proven strategies for coming up with a winning business idea, including how to trust your gut, align your passions and strengths, and turn valuable skills into profitable ventures. This episode is packed with mindset shifts and actionable advice to help you stop waiting for the perfect idea — and start building your money machine today! (Check out Part 2!)
(Original Air Date - 6/17/25)
What Justin discusses on today's episode:
+ Why nobody cares (and why that’s good)
+ The ego’s role in holding you back
+ Fear of judgment and paralysis
+ Importance of taking imperfect action
+ “Go with your gut” method
+ Strengths and interests exercise
+ Passion vs. experience tradeoff
+ Skill-building as a business shortcut
+ Real-life business idea examples
+ How to avoid overthinking your idea
Watch the video podcast of this episode!
Did you love this episode? Listen to Module 3 next!
Ready to create a 7-figure business of your own? Go to BuildMyMoneyMachine.com to get started today!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
#780 What started as two kids mowing lawns to pay for college has grown into a 185+ location franchise across the U.S., Canada, and Australia! In this episode hosted by Brien Gearin, Mike Andes, founder of Augusta Lawn Care, shares how a near-death accident under a dump truck became the turning point that forced him to systematize his business and step out of day-to-day operations. He breaks down the path from operator to leader, the three stages of scaling from $0 to $1 million, and why pay-for-performance, open-book management, and profit-sharing are game-changers for employee motivation and retention. Mike also reveals how content creation and personal branding helped him grow both his franchise and software companies — and why every small business owner should consider becoming “the mayor” of their local market online. Whether you’re mowing lawns or managing a team of technicians, this episode is full of practical wisdom and inspiration!
(Original Air Date - 6/16/25)
What we discuss with Mike:
+ From lawn kid to franchise CEO
+ Scaling from $0 to $1M
+ Pay-for-performance explained
+ Open-book management benefits
+ Systems vs. hustle mentality
+ Surviving a workplace accident
+ Hiring and training A-players
+ Using content to drive growth
+ Local brand vs. national fame
+ Why most franchises fail
Thank you, Mike!
Check out Augusta Lawn Care at AugustaLawnCareServices.com.
Follow Mike on Facebook, Instagram, LinkedIn, TikTok, and YouTube.
Watch the video podcast of this episode!
To get access to our FREE Business Training course go to MillionaireUniversity.com/training.
To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors.
Learn more about your ad choices. Visit megaphone.fm/adchoices
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