July 04, 2024

Mindful Marketing Strategies; Roger Choudhury

24 minutes

Roger Choudhury is an entrepreneur who has used mindful marketing strategies throughout his adult life. Turning 47 today, he has been an entrepreneur since the age of 19. Roger made his first million by 21 through direct marketing, working with various industries such as energy deregulation and credit card companies. He founded the Business Financial Network during the pandemic, a media company collaborating with publicly traded entities and retirement homes.

Additionally, Roger has experience as a cannabis consultant and master grower. Despite personal challenges, including two divorces, Roger is now happily married with three children. His holistic approach integrates mindfulness in both life and business, underscoring the importance of being present and purpose-driven.

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Contact Info

Linktree: linktr.ee/BusinessFinancialNetwork

LInkedIn: Roger_Choudhury

Most Influential Person

My mom

Effect On Emotions

My mom is Hindu, and my father is Muslim. We meditate regularly. Eastern civilization is very spiritually advanced compared to Western civilization, and this is well documented.

The whole yoga revolution, for instance, began when a bunch of East Indian practitioners brought their knowledge here.

I strongly suggest that people not only take time out of their day but also make an effort to spend time with their breath, meditate, drown out the noise, and learn to be comfortable with their self-talk. Self-talk is a crucial aspect of this practice.

There's your foreground and background conversation, and the conversation you're having with yourself is essentially the conversation you're having with the universe.

Thoughts On Breathing

Buteyko is a Russian scientist who developed a breathing method. You can find more about it online; it's been really helpful for me.

Additionally, there are various frequency breath training techniques involving specific durations for holding, inhaling, and exhaling.

Bullying Story

Growing up, my father passed away, leaving my mom to run our restaurant on Bloor and Lansdowne. She was a great cook, but not a businessperson.

I spent my early years in Regent Park until age 10, then moved to Jane and Finch. My mom hoped for less racism, but we faced new challenges.

In Regent Park, I dealt with rockers and skinheads, and in Jane and Finch, it was a mix of Mexicans, Jamaicans, and other ethnicities. I encountered racism, being called names like “Paki” and “curry eater.”

I didn’t engage aggressively; instead, I’d ask, “Why are you doing this?” However, in Jane and Finch, I sometimes had to fight back for my belongings.

I believe facing adversity is essential for growth. My kids, aged 15, 17, and 19, have never been in a fight, which I find hard to relate to.

When I was younger, making plans involved uncertainty, unlike today's instant communication.

My son shows me how his classmates share their locations with him, thinking it’s an achievement.

While each generation faces different challenges, I believe that experiencing breakdowns can lead to breakthroughs. Building mental toughness is crucial, and while inclusivity is important, it should not compromise genuine personal growth.

Suggested Resources

Book: The Wealth That Money Can't Buy; Robin Sharma

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