On this episode of my Monday Morning Pep Talk, I will discuss the moment that I realized that consistent action would be my competitive advantage. In 2010, Darren Hardy published a book, "The Compound Effect" which has had a seismic impact on my life and business. In the early stages of teaching "Take Flight", I made it a mandatory reading assignment. In 2010, I was still deep in my "rebuild" and "The Compound Effect" outlined the philosophy of creating consistent effort over a long period of time which I immediately connected with primarily because I understood it an it was low cost, high impact and easy to implement. I was used to getting up and going to work every day.You will find in your self development and life journey that there are "mile markers", those moments that you remember vividly. The mile markers might be when you have a business breakthrough or a breakdown, maybe you received a meaningful piece of advice from a mentor or a read a book that impacted how you think. On this call, I will read an excerpt from "The Compound Effect" that was a mile marker for me. Hardy uses the "Pump Well" analogy to describe what can happen if you stay consistent and also what happens when you don't. This analogy really hit home for me because I grew up in a rural area and I experienced in real time the "pump well" .