With a virus demolishing economies, health systems and public life worldwide, it’s easy to get scared. Will your family be alright? How will you make money during a lockdown? Will you still have a practice when this is over?

You’ll only make it through if you stay proactive and find the opportunities in this crisis.

In this episode, you’ll find out how you, your practice and your family will get through these scary times.

Ready to stop worrying and come out ahead while other practices close?

Listen now!

Show highlights include:

- How to stop worrying and help others do the same. (4:35)

- Why your treatments are losing value–and why that’ll improve your practice. (5:56)

- 3 things that’ll grow your sales without trying (even when nobody wants to buy). (7:42)

- How this virus helps you prosper. (8:35)

- The ancient philosophy that’ll get you through this. (11:43)

- How history’s most successful people dealt with times like these. (16:25)

Join the waitlist for the Chiropractic Success Academy now: https://www.csacircle.com/register

Find the “Scary Times Success Manual” here: https://resources.strategiccoach.com/guides/scary-times-success-manual

Claim your free SEO website review here: https://propelyourcompany.com/chiropractor/

Unless you run a giant practice, company culture and customer experience probably sound like corporate words—not something you should focus on. You need to get patients, work less and help people, right?

Wrong. If you don’t build a culture and give your patients a great experience, your practice will crumble. When that crucial employee leaves, when your favorite patient leaves a 1-star review—that’s when bad culture and experience bite you in the back.

In this episode, you’ll hear from Alison Taylor, who co-founded Jane software. You’ll find out how to build company culture and customer experience to build a practice for the long-term.

Ready to keep patients for decades and work with motivated employees every day? Listen now!

Show highlights include:

- How to slash your documentation time in half and free up time for what really matters instead. (11:30)

- Why your practices’ name can build instant trust—or repel patients at first sight. (24:58)

- The biggest danger of practice growth (this drives patients away like nothing else). (30:05)

- How your staff drive away patients without knowing it. (31:05)

- The vital system that’s broken in most practices. (31:11)

- What marketing strategies not to try (even if it comes from “gurus”). (43:48)

Join the waitlist for the Chiropractic Success Academy now: https://www.csacircle.com/register

You want to help your patients remove their pain and see their smiles when they leave your practice.

But all too often, chiropractors get treated like second rate doctors from people who don’t know any better. This hurts—especially when it comes from “experts” who prescribe painkillers for every little thing. The loud, unethical brand of chiropractors doesn’t help.

You deserve better. And you can become the respected medical professional you are by doing one thing: Become a creator.

You’ll find out exactly how to do that in this episode.

Ready to stop being looked over and become the beloved doctor your community deserves?

Listen now!

Show highlights include:

- Why NOT to see other chiropractors as competitors. (5:04)

- 4 characteristics of content that gets you the respect you deserve. (6:58)

- The “creator’s bible” every content creator should read (and if you’re building your practice, you create). (9:49)

- How the “80% approach” kills procrastination and helps you release your content on time. (11:38)

- 2 ways to deal with your fear of marketing–which one will you choose? (14:20)

- How to become confident at anything—even if you feel incompetent and useless at it now. (14:39)

- “Poverty mindset”, why it ruins our profession and what to do about it. (16:51)

Join the waitlist for the Chiropractic Success Academy now: https://www.csacircle.com/register

Getting new patients with advertising is nice. But if that’s your only method of getting patients, you’re always “buying” your new patients. The problem? Unless you’re in a metropolis, you’ll run out of people to serve—and your ads might not work a year from now. What then?

The answer is building a brand. If you can build a brand, you’ll attract new patients on autopilot. They’ll refer their friends and keep coming back. With a brand, you become your community’s go-to chiropractor.

In this episode, Jerry Kennedy stops by to show you exactly how to build a brand for your practice so you never run out of patients.

Ready to build your brand and stop relying on one source of patients? Listen now!

Show highlights include:

- The biggest mistake chiropractors make when creating their customer avatar. (7:45)

- 3 things you should learn before starting your practice (your practice stays empty without these). (16:23)

- How to build a great practice with next to no money. (30:17)

- Every kindergartener knows they should do this—and chiropractors should too. (32:30)

Join the waitlist for the Chiropractic Success Academy now: https://www.csacircle.com/register

Exercise is probably one of the things you recommend most to your patients after a successful treatment.

But what happens when you send them off? They might join a gym and get bad advice from amateurs, which makes their pain return. And who do they probably blame? You.

If you can give your patients the exercise they need, you’ll not only generate more revenue, you’ll also make sure your patients stay healthy and pain-free by ensuring they do the exercises right.

Josh Satterlee runs a gym/practice hybrid. In this episode, he tells you all about how he does it–and how you can do the same to give your patients the care they really need.

Show highlights include:

- The biggest reason most chiropractors don’t build the practice they really want (and you won’t have to work harder to avoid this). (4:15)

- One question to ask yourself that gives you more free time and lets you do what you really love. (12:17)

- What you can learn from Costco to grow your practice beyond what you do. (14:12)

- How much money you should be producing per hour you work. (21:44)

- The easiest way to double your revenue potential. (28:09)

- How you can become the best chiropractor in your area by learning these crucial skills. (32:04)

Join the waitlist for the Chiropractic Success Academy now: https://www.csacircle.com/register

Content marketing sounds like a lot of work: If you follow all the expert advice you’ll be writing blog posts, recording videos, editing graphics and managing social media pages. This could leave you wondering, “Am I a marketing manager or Chiropractor?”

But it doesn’t have to be this way. You can reuse, adapt and revive content you already have to get to the first page of google.

If you’re ready to become your area’s go-to chiropractor without spending all day writing blog posts and video scripts, this episode is for you. Darcy Sullivan will show you exactly how.

Listen now!

Show highlights include:

- Why people will love the content no one reads if you revise and republish it. (8:12)

- How to reach a completely new target market by changing a few words in your blog post. (17:43)

- The biggest reason people abandon you after a single blog post. (25:33)

- One overlooked metric that makes Google catapult your site to page 1—or shelf it on page 17. (27:27)

- How to make your blog posts more engaging without writing better. (28:40)

- The 30-second makeover that turns stale old blog posts into fresh, engaging content. (34:17)

Find out more about the MPI master series sports summit here: https://www.mpicourses.org/masters-series-sports-summit-lumbar-spine-chicago-march-2020

If you’ve run your own practice for a while, you probably know that it can feel like you’re always working without earning more.

Yet, there are chiropractors who enjoy as much free time as they want while earning enough to live in financial freedom. How can you join them?

Build systems. In this episode, Krista Kippenberger stops by to show you how you can transform your practice by building systems and eliminate much of the manual work you’re doing right now.

Ready to free up time and grow your income? Listen now!

Show highlights include:

- Why you should never be your own office manager if you also do patient work. (11:37)

- When you shouldn’t give your spouse a job in your business. (18:10)

- The only 2 situations when you should do rehab exercises with patients. (21:24)

- The one-word question that reveals the weaknesses in your practice and shows how you can improve. (27:25)

Find out more about the MPI master series sports summit here: https://www.mpicourses.org/masters-series-sports-summit-lumbar-spine-chicago-march-2020

Unless you’re the best chiropractor ever, no one will go on a road trip or fly out to see you.

And that’s a good thing.

It makes marketing your practice easier. Patients from close by come back more easily, refer you to their neighbors and get a reminder when they drive by your office.

But what if you’re not a household name yet?

The easiest way is to pop up when people search the internet for a chiropractor in your city. In this episode, you’ll find out how to do exactly that.

Ready to stop being an unknown chiropractor and attract patients from all over your community? Listen now!

Show highlights include:

- How to skip the line to the top of search results without writing a word of content or your website. (6:44)

- The two things you need to consider for reviews to boost your ranking—and how many reviews you should aim to get. (12:37)

- The biggest SEO mistakes that tank chiropractors’ SEO rankings. (18:21)

- How to double your testimonials’ effectiveness for local SEO. (25:30)

- Why not all links are equal—and which domain ending gets you better rankings than any other. (26:55)

Find out more about the MPI master series sports summit here: https://www.mpicourses.org/masters-series-sports-summit-lumbar-spine-chicago-march-2020

If you listen to successful people, many of them will tell you the same thing: You need coaching. Whether you’ve got a coach already or are still going at it on your own, the wisdom of a coach can help you break through the barriers you face and become the chiropractor you were meant to be.

In this episode, Dr. Christie’s coach Kim Butler stops by to talk about the things she teaches in Strategic Coach. If you feel stuck in your practice, you’ll love this episode.

Ready to break through your barriers and nail the entrepreneurial side of running a practice?

Listen now!

Show highlights include:

- The biggest reason so many people are afraid of financial planning—and why it’s crucial for you to do. (9:14)

- How to think outside the box financially by doing what’s boring and simple. (24:38)

- Why coaching others not only makes you money, but also changes yourself. (31:21)

- Why you have to be weak sometimes to ever really grow. (35:22)

Get your ticket for Parker seminars at: https://parkerseminars.com

Get Kim’s free ebook here: http://www.partners4prosperity.com/ebook

If you do content marketing, you might have realized it’s not that easy to create content that gets clicks, engagement and generates new patients for you.

The issue usually isn’t the content itself, it’s the presentation. Because you don’t just need to inform, you also need to hold your audience’s attention. The best way to do that: Entertain.

In this episode, Kim Walsh Phillips stops by to show you exactly how you can achieve that and make your content entertaining and profitable!

Listen now if you’re ready to stop posting content no one likes and start getting patients who say “I Had to come to you when I read that article…”

Show highlights include:

- Why you’ll never be “just a chiropractor”—and how to succeed as a doc and as an entrepreneur. (5:42)

- The “juicy carrot strategy” that gets more leads onto your email list without being salesy. (11:01)

- Should you polarize? How to know when to share your personal opinions. (18:00)

- Why most chiropractors are afraid of marketing–and how to get started on it anyway. (20:12)

Get your ticket for Parker seminars at: https://parkerseminars.com