Maestro on the Mic

MOTM #532: Understanding the Changing Landscape of Physical Therapy: Brick & Mortar Clinics vs. Digital Ventures with Dr. Danny Matta


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So excited for y’all to hear this double-dip episode with one of my favorite people ever, Dr. Danny Matta. This was originally a catch-up episode for his show, the PT Entrepreneur Podcast, but we had such a great time that I had to share here, too.

In this episode, we’re diving into the challenges that many physical therapists face when they want to transition away from direct patient care and explore other areas of the profession. We touch on the physical and mental demands that often lead to burnout, and how reimbursement rates often don’t match the value of care provided. Even so, y’all know I’m against making hasty decisions (don’t burn the ships!) and we always encourage PTs to identify the specific aspects they dislike about their current role or workplace before making any drastic changes. Oftentimes, even the smallest changes can have the biggest impact on any situation.

Let’s chat.

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

In This Episode You'll Hear:
  • Discussing the weekly newsletter
  • The art of storytelling
  • The impact of information age on people
  • Storytelling in personal development
  • Prioritizing efficiency
  • Struggles of parenting
  • The transition from clinical practice to business
  • The pitfalls of outsourcing everything in your business
  • Owning your business infrastructure
  • The struggle of acquiring new clients
  • Understanding the basics of your business
  • The importance of being an informed consumer
  • Trading time for money
  • Time freedom vs time flexibility
  • Gratitude and perspective
  • The dilemma of choosing between brick and mortar vs online business
  • The journey of a seasoned clinician
  • The challenges of building an online business
  • Building trust in the digital space
  • The value of in-person business building
  • The reality of running a successful business
  • The future of cash-based practices
  • Links & Resources For This Episode:

    Watch this episode on YouTube!

    Join our 5 Day Challenge!
    www.physicaltherapybiz.com/apply
    Listen to The P.T. Entrepreneur Podcast

    Catch me on the socials: Instagram | YouTube | Twitter | TikTok | Facebook

    ...more
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    Maestro on the MicBy Dr. C. Shante Cofield, The Movement Maestro

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