Let’s talk about the thing tripping up almost every entrepreneur trying to sell something right now: Your offer isn’t clear enough. The problem isn’t the price. It’s the problem.

In this episode, I break down the biggest clarity killers I saw inside dozens of offer briefs this month—from therapy-intake-form hooks to pricing math that makes no sense to anyone but your Google Doc. We’ll talk about why your big idea needs to fit on a T-shirt, why your solution isn’t your framework, and how to build a stack that actually stacks.

If you’re spinning out on your offer, this might be the reset you need.

DM me if this hit a nerve—or forward it to your biz bestie who’s deep in the pricing spiral.