Taylor Swift's impact on music is undeniable. She's shattered nearly every record imaginable and now is the main culprit behind a big shift in record contract standards. 

On this week's OMT Show, we discuss how Taylor Swift re-recording her masters is changing artist contracts, J. Cole's bar on Drake's "First Person Shooter" about the top 3 rappers, and Blink 182 using our namesake.

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Rebranding might be the best decision SadBoi ever made. Every piece of her artistry started to make more sense: the lyrics she writes, the beats she picks, the way she dresses, the story she's telling, the way she performs, the way she engages with her fans, etc.  

On this week's episode, SadBoi discusses the importance of a strong artist brand, the paradox of being a shy artist, her surprising pre-show ritual, her crush on Skepta, and much more!

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A memorable concert can turn casual supporters into SUPERFANS. On this week's OMT Show, we discuss easy ways to improve your live show, the amount of rappers blowing up over 30yrs old, and the move H3NRY would make if he was head coach of the Atlanta Falcons.  

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Tre Trax stormed into the hip hop production scene as a teenager producing "Juice" for Lil Donald and hasn't let his foot off the gas since. 

Close friend and executive producer figure to Saucy Santana, we talked about working with such a polarizing character in hip hop as Saucy and the importance of a strong producer/artist connection. 

We discussed his collaboration with Sprite involving Latto and Rakim, what makes a "hit" and steps producers can take to recognize and create them consistently, his surprising production credit with Madonna, and more!

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We promise - getting more streams is NOT as hard as it sounds. On this week's OMT show, we talk about the most effective strategy to 20x your streams, examples of Drake's superstar marketing, and Ben's trip to the world's most popular pumpkin patch. 

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Superproducer Mr. Hanky has hitmaking down to a science. He is the man behind "Smile (Living My Best Life", "Twerkulator", "Throwed Off (F*ck Everybody)" and so many more classic anthems. 

On this week's episode, he talks about his recipe for producing hit records, the difference between beatmaker vs. producer, his partnership with the Atlanta Hawks, Sexy Redd's "tape", and much more!

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From helping bring Atlanta's iconic Magic City to LA for 6lack to Baby Tate doing 100M+ streams on a 7yr-old record, Amber Grimes is the certified "Queen of Rollouts". 

Amber joined the storytelling kings at Atlanta's own LVRN (home to Summer Walker, 6lack, & more) as EVP/GM after spending time at Def Jam, Capitol Records, and Spotify. Love Renaissance is a label / management / publishing company and cornerstone of the Atlanta music business recently valued at over $100M. 

In this episode, she breaks down some of her most successful rollouts, the best way to respond to a viral moment, low budget / free music promotion tactics, the importance of "disruptors", and more! 

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Too many people in the music industry do NOT know how to be interviewed. Probably the reason why getting "media trained" is a real thing. 

Manny Akiio is a regular interviewer for Dirty Glove Bastard's "Off The Porch" series. They are one of the most prolific platforms in the game. 

At this point, Manny has seen it all. He breaks down the Dos and Donts, why Sexy Redd was his most surprising interview, how he feels about the term "journalist" and more! 

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No money, no record deal, no management, no talent. These are popular reasons that everybody THINKS contribute to an artist not making it. 

There's really ONE main thing all superstar artists have in common and the exact opposite is why most artists fail. Hint: it's none of the above. 

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When you hear "gospel rapper", 1K Phew's look and sound are probably not what come to mind. He came into the Christian Hip-Hop (CHH) scene breaking all the stereotypes.

Phew gives rapper names to biblical characters, discusses his upcoming collab project with Zaytoven, shares the story of signing to Lecrae's Reach Records, and more!

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