On this episode of Go Help Yourself, Lisa and Misty are joined by special guest Bill Burke, founder of The Optimism Institute. This conversation covers all things optimism, including the relationship between dissatisfaction and optimism, how optimism contributes to personal resilience, and how (and why) to cultivate optimism as a purposeful act.

About Bill:

Bill Burke founded The Optimism Institute in 2022 after an extensive media and sports career as an executive, writer, and producer. Bill served as CEO of The Weather Channel Companies after several years at Time Warner/Turner Broadcasting System, where he was the founding general manager of Turner Classic Movies before going on to become president of TBS Superstation. 

Additionally, for fifteen years he was the co-owner and chairman of the Portland Sea Dogs, the double-A Minor League Baseball affiliate of the Boston Red Sox.

As a writer, Bill co-authored Ted Turner’s top-10 New YorkTimes Best-Selling autobiography Call Me Ted and later co-wrote/produced/directed “Live Another Day,” an award winning feature-length documentary on the bailout of the U.S. auto industry.

Bill is a lifelong optimist (he has to be - he’s a Detroit Lions fan) and launched The Optimism Institute with a mission to inspire people with an optimistic, hopeful vision of the world and its future.

To that end, Bill is also the host of the podcast Blue Sky, a weekly podcast featuring inspiring leaders, authors, researchers, and big thinkers who are taking on some of our world’s toughest challenges with an infectious sense of optimism.

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