In this live episode from #Pantheon2025, Chris Petros, ServiceTitan COO, and Martha Hill Harvey, SVP of Platform Strategy at Synchrony, discuss how contractors can leverage the latest consumer trends in the trades to grow their businesses. They break down key insights from the ServiceTitan-Synchrony 2025 Consumer Report, including the importance of providing a seamless web and mobile experience, offering flexible payment options like financing, and building a strong brand that resonates with a new generation of homeowners.

Join us as we discuss: 

• [11:11] Financing and payment insights from the ServiceTitan-Synchrony 2025 Consumer Report

• [19:45] Trending consumer preferences in digital options and shifting demographics 

• [25:14] Why brand reputation and core values are more important than ever 
  

Check out these resources we mentioned during the podcast:

• 2025 Consumer Trends in the Trades

• ServiceTitan Marketing Pro
  

You can find this interview and many more by subscribing to Toolbox for the Trades on Apple Podcasts, on Spotify, or here.

Know a business that could use a bit of muscle from ServiceTitan? Refer them here!

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