They say laughter is the best medicine and with the pandemic, we need more opportunities to laugh. On a mission to increase laughter and capture moments of comedy is Jambb. Jambb is a digital comedy collectibles startup on a mission to serve collectors by unlocking the value of novel content and empowering users to own cultural moments with utility and exclusivity akin to physical collectibles. Senior Marketing Manager, Tameka Bazile helps us to understand the challenges and success of being a marketer in this space and their efforts to grow a community. Building an environment that serves comedians and entertains collectors makes a community critical to their growth.

Customer experience is everything and a critical element in the buying journey. In order to convert prospects allow them to experience the product first. Product-led growth is a booming strategy and our guest today Ramli John helps us to understand the value of product-led onboarding. Ramli John is the Director of Content at Appcues and author of the bestselling book Product-Led Onboarding. Appcues provides a no-code platform that empowers teams to track and analyze product usage and publish beautiful in-app onboarding experiences. As an educator at heart, Ramil gives our listeners the insights and tips you need to convert and support online prospects with product-led onboarding.

We all have accounting and sales needs but are we approaching them in the most efficient ways? Technology Management Concepts (TMC) helps to modernize and streamline your systems with digital transformation. As a Microsoft gold partner and with their ability to assist a range of industries and companies, TMC is on a mission to help businesses achieve long-term business value from their software investments. Marketing Manager, Roland Chi gives us an insight into his marketing efforts and their readiness to introduce user personalization into the full buying journey. He gives us his tips and experiences as a marketing automation expert and digital marketing strategist.

Access for all! We welcomed the Head of Marketing and Business Development of Axya, Marie-Michele Cliché. Axya is a procurement software for increased efficiency and sourcing management; a 2-sided B2B marketplace that aims to democratize procurement solutions. Marie-Michele dives into her growth marketing efforts in order to reach and drive awareness for this 2-sided marketplace. Marie-Michele helps us to understand how and who they serve while giving us insight into her experience with growth and conversions.

A tree has so much potential for growth while weathering humans, climate change, and harsh environments. Our teams and businesses have the same potential with the added benefit of tools and technology to support our growth and help to weather any challenges. Zingtree helps guide your teams, create agent scripts, guide customers, and manage internal processes with their interactive, no-code decision trees. Senior Director of Customer Experience, Guillaume Tarralle dives into what his role means and what customer experience really means at Zingtree. Coupled with tips and insights Guillaume gives us the key pillars for driving overall customer success.

We’ve welcomed the team of CoderPad to the show before but we were eager to learn more from the content marketing perspective. CoderPad is a technical interview platform for leading development teams to ultimately create a better interviewing process. We’ve spent some time reiterating the importance of appropriate CTAs and our guest today was sure to acknowledge the importance of addressing each buyer journey stage. As the Senior Content Strategist, Meredith Kucherov is focused on top-of-funnel content and catering to the needs of each prospect based on their buyer journey stage. 

Investing in property is a popular source for earning passive income, growing your capital, and owning more assets. Helping to maximize the return on your property investment is GetGround: a buy-to-let limited company. They’re helping to simplify and make this type of investment accessible. Marketing Automation Specialist, Jon May dives into the growth of GetGround and their efforts to gather data and quality conversions. With his experience in building email marketing campaigns, he gives us useful insights into the dos and don’ts and the important role email marketing can play in the buyers journey.

Sales teams spend a lot of time on their feet and in face-to-face interactions. With so much activity to track, manage and engage with a purpose-built solution is precisely what any modern-day salesperson needs. SPOTIO, with the only Field Sales Engagement Platform, helps businesses to increase activity, set more appointments, and ultimately drive more revenue. The Head of Marketing, Christian Beatty gives us an insight into the 2 customers they serve and how they work to educate in a space that has yet to leverage the power of technology truly. As education and content drive their buying journey, Christina gives our listeners insight into his experiences, tips, and successes.

As remote roles, boom, and freelancer numbers grow there’s a need for more job boards and platforms to discover talent. Gigged is a digital sourcing platform that leverages AI in order to bring top talent and forward-thinking clients together. Growth Manager, Harvey Rose dives into their two-sided marketplace and their key growth channels. With natural growth as the driving force of their growth, they work to guide prospects to their website. Harvey gives us insight into his role as growth manager and what it means at Gigged.

You have a phone, I have a phone, and everyone has a phone. They are critical to both our personal and workplace communication. Vodia Networks Inc. offers unified communications solutions for enterprises, contact centers, and service providers; turning mobile phones, laptops, tablets, PCs, and standard VoIP phones into clients all of your employees can use for their communication needs. Director of Sales and Marketing, Kyle Asbury helps us understand who Vodia serves best and how they have leveraged their partnership model to build awareness and drive revenue. By empowering their partners Kyle and the team have created a win-win model that always serves the customer first.