The Boardroom Buzz: Grow, Sell, or Exit

Ports, Trucks & Time: Arturo Lewin on Building Alliance Worldwide Logistics in Intermodal Drayage


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Founder Arturo Lewin unpacks the drayage grind behind U.S. imports—how Alliance Worldwide Logistics Corp grew from a two-truck hustle into a reliable intermodal carrier by obsessing over turn times, chassis and free-time clocks. The Blue-Collar Twins dig into pricing discipline (detention/demurrage/accessorials), owner-operator recruiting, port/rail expansion, and the culture/tech stack that keeps containers moving when everyone else is stuck at the gate.

You’ll hear:

  • Port Playbook: dispatch, pre-pulls, and the free-time math that saves customers from five-figure D&D bills.
  • Pricing That Holds: accessorials, fuel, per-diem, and how to educate shippers without losing the relationship.
  • Fleet Strategy: balancing company rigs with owner-ops, safety incentives, and dedicated lanes.
  • Ops Backbone: TMS + ELD + GPS + EDI, photo proof at every milestone, and real-time customer updates.
  • Expansion Moves: port to rail ramp, inland hubs, and when to say no to the wrong freight.
  • People & Culture: training dispatchers to think in “minutes and miles,” not just loads and rates.

Show links:

From Gym Teachers to Service Leaders: The Julio Twins' Story | Last Bite Mosquito, Viking Pest https://youtu.be/DAYxtzhswxs

From PE Teachers to Pest Control Owners: The Julio Twins Share Their POTOMAC Experience https://youtu.be/HAx9noqsqTo

https://www.linkedin.com/in/paulgiannamore

www.potomaccompany.com

https://bluecollartwins.com

Produced by: www.verbell.ltd

Timestamps

00:00 – Cold open: “In drayage, the meter starts the second the box hits the ground.”

00:48 – Intros: who Arturo serves and what Alliance Worldwide Logistics does

02:10 – Origin story: first port run, first customer, and the early two-truck lessons

05:20 – What shippers miss: demurrage vs. detention vs. per-diem explained in plain English

07:15 – The free-time clock: pre-pulls, storage, and when paying yard fees beats D&D

10:05 – Rate integrity: accessorials that keep you alive (and how to present them)

12:40 – Fleet mix: owner-operators, company trucks, and safety incentives that actually work

15:30 – Turn-time obsession: appointment windows, gate queues, and chassis availability

18:25 – Tech stack: TMS, ELD, GPS photos, and EDI status codes customers care about

21:10 – Port → rail: adding inland ramps and choosing the right 3PL/BCO partners

24:30 – Recruiting & retention: why dispatcher quality keeps drivers loyal

27:45 – 2020–2021 lessons: congestion playbook and the “never again” SOPs

30:20 – Saying no: freight that looks good on paper but kills your day

33:00 – Building culture: minutes and miles mentality; daily huddles that prevent fire drills

36:10 – What great shippers do: clean paperwork, quick unloads, and shared calendars

39:00 – Advice to founders: know your numbers, guard the clock, and protect your lanes

41:30 – Close: what’s next for Alliance Worldwide Logistics and where Arturo is placing bets

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