Power House

By HousingWireBusiness Entrepreneurship News Business News

Power House episodes

January 18, 2024Phil Shoemaker: Building a startup mortgage bank
On this week’s episode of the Power House Podcast, HousingWire CEO Clayton Collins chats with Phil Shoemaker, CEO of The Loan Store. Phil joined The Loan Store as CEO last June after a five-year stint at Homepoint and has also held various positions at Caliber Home Loans during his 28-year mortgage career.
Today, Phil emphasizes the importance of always focusing on providing excellent customer service rather than relying solely on technology and maintaining a startup growth mindset as the organization scales. They also discuss volume growth strategy as we head into 2024 and the industry’s need to bring more brokers into the wholesale market.
Here’s a glimpse of what you’ll learn:
The story of The Loan Store.
Where the business stands today in terms of production volume and scale.
Why are you uniquely prepared as an executive to build and scale this business?
Unique strategies or approaches that separate TLS from competition.
Strategy for winning market share in 2024.
Strategy for helping brokers grow volume in 2024.
Related to this episode:
Connect with Phil on LinkedIn
The Loan Store
Phil Shoemaker on lessons learned from Homepoint’s wind-down & The Loan Store’s future
HousingWire on YouTube

Enjoy the episode!
The Power House podcast is a show about leadership, markets and entrepreneurship in the housing industry. Each Thursday, Clayton Collins speaks with CEOs and founders from the mortgage and real estate sector to reveal how housing executives think about business growth, operational strategy, and leadership. The Power House podcast reveals the full picture through the stories of the industry’s most impactful leaders. Clayton Collins is the CEO of HousingWire, and the Power House podcast is produced by HousingWire’s Content Studio. Initially launched in 2019 as the Housing News podcast, the show was relaunched as Power House in 2024.
44 min
January 12, 2024Chad Roffers: Accelerating outcomes in all business environments
On this week’s episode of the Power House Podcast, HousingWire CEO Clayton Collins talks with Chad Roffers, founder of Concierge Auctions. Chad discusses the early stages of his career in real estate sales and brokerage leadership, his launch of SKY Sotheby's, and the difficulties of building a technology business during the 2009 Financial Crisis.
These early entrepreneurial ventures set the stage for the massive success Chad has found with Concierge Auctions, a business he founded in 2008 and continues to lead today. Chad’s entrepreneurial journey includes multiple launches and exits, and he shares the wins and losses that developed him as an entrepreneur and executive.
Here’s a glimpse of what you’ll learn:
The challenges and dynamics of operating a real estate brokerage, specifically during declining volume markets
Chad’s entrepreneurial method of working on multiple ventures
The impact of a career of emphasizing technology and adopting innovative processes and solutions early
Behind the scenes look of selling Pulse Realty Software to Lone Wolf, and Concierge Auctions to a joint venture formed by Realogy and Sotheby’s in 2021
Strategic partnerships can provide credibility, resources, and expanded reach for a business, while still allowing for autonomy and independence
Related to this episode:
Connect with Chad on LinkedIn
Concierge Auctions
HousingWire on YouTube

Enjoy the episode!
The Power House podcast is a show about leadership, markets and entrepreneurship in the housing industry. We want to showcase how CEOs and founders from the mortgage and real estate sector think about business growth, operational strategy, and leadership through the stories of the industry’s most impactful leaders.
49 min
January 04, 2024 INTRODUCING: Power House
We started the Housing News podcast five years ago to cover and spotlight the housing industry’s top weekly news and newsmakers. The show has evolved to executive discussions focused on interviewing mortgage, real estate and finance leaders – bringing forward incredible knowledge about business strategy, innovation, housing data, and some amazing conversations that we will never forget.
As we look forward, the show formerly known as Housing News continues its evolution with an emphasis on building the housing industry's boardroom – spotlighting the powerhouses of real estate, mortgage, and technology.
So where does Housing News go from here? Starting today, you may have noticed a brand new show title and new logo in your podcast feed.
If you clicked on this show, you already know the brand – Power House. And that's exactly what you can expect from this podcast 52 weeks a year. Power House will bring you the full picture of housing market knowledge through the stories of the most impactful executive leaders of innovative and growing companies in mortgage and real estate.
Here's to an incredibly powerful and impactful 2024 and beyond!
See you next week!
5 min
December 28, 2023Sarah Wheeler: A behind the scenes look at the stories that made headlines in 2023
In the last episode of 2023, HW Media CEO Clayton Collins interviews Sarah Wheeler, the editor-in-chief of HousingWire, to discuss the most impactful topics and trends we've covered this year. Clayton and Sarah recap the year, highlighting the volatility in mortgage rates, commission lawsuits and the innovation we're seeing rapidly change the industry. They also touch on the challenges of forecasting mortgage volume, rates and the upcoming election year.
Stay tuned for the announcement of exciting changes to the Housing News podcast in 2024!
Here’s a glimpse of what you’ll learn:
2023 was a volatile year in the housing industry, with significant fluctuations in mortgage rates
Commission lawsuits have been a major topic, with multiple class action lawsuits challenging the practices of the National Association of Realtors and large brokerages.
Innovation has been a key theme, with advancements in tech and the use of data to improve processes and customer experiences.
Forecasting has been challenging due to the rapid rate of change in the market.
The upcoming election year will have significant implications for housing policies and regulations.
HousingWire has exciting plans for 2024, including expanding coverage of local housing markets and enhancing our content studio.
Despite the challenges, there are silver linings in the housing market, such as lower mortgage rates and opportunities for growth and innovation.
Related to this episode:
Connect with Sarah on LinkedIn
HousingWire: Commission Lawsuits
HousingWire: Mortgage Rates
HousingWire on YouTube

Enjoy the episode!
The Housing News podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.
33 min
December 21, 20232023 Recap: Our top guests and favorite segments
With 2023 coming to a close, our host Clayton Collins and our podcast producers looked back at our most impactful and popular episodes of the year to bring you a very special, knowledge-packed recap episode. Today, we feature seven of our most popular guests from 2023 and spotlight their most insightful commentary.
These guests include: Jay Bray, CEO of Mr. Cooper Group, Lee Smith, President of Mortgage at Flagstar Bank, Dave Lykken, Founder and President of Transformational Mortgage Solutions, Marina Walsh, VP of Industry Analysis at the Mortgage Bankers Association, Chris Mayer, CEO of Longbridge Financial, Brian Hale, CEO of Mortgage Advisory Partners, and — finally — Jay Promisco, the Chief Production Officer at Sierra Pacific Mortgage.
Here’s a glimpse of what you’ll learn:
Industry learnings on servicing and origination tactics
Leadership and corporate strategy
Housing market data and intelligence
Related to this episode:
Jay Bray: The Path to Building a $1 trillion Mortgage Servicing Rights Business
Building a $124 billion bank and mortgage powerhouse with Lee Smith
Mortgage Banking: A game of 6-inches with David Lykken
MBA’s Marina Walsh on mortgage origination profitability and forecasts
Chris Mayer: Housing policy, securitization and building the nation’s largest wholesale reverse mortgage lender
Mortgage Advisory Partners CEO Brian Hale talks M&A, executive mindset and 2024
Building cohesive teams in intense environments with Jay Promisco
HousingWire on YouTube

Enjoy the episode!
The Housing News podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.
34 min
December 14, 2023Building cohesive teams in intense environments with Jay Promisco
On today’s episode, HousingWire CEO Clayton Collins sat down with career mortgage banker and HousingWire Vanguard Jay Promisco, the Chief Production Officer at Sierra Pacific Mortgage. Jay has spent over 20 years in the financial industry as a former top originator, branch manager, and account executive. He is responsible for increasing the company’s national presence in all production channels.
This conversation is all about building cohesive teams in challenging times. Promisco discusses the current cultural challenges, how this market provides an opportunity to align sales and operations, and create effective communication by empowering teams. The conversation explores financial transparency, building an ownership mindset, and demonstrating long-term commitment. Promisco emphasizes the need for a customer-centric approach and a singular focus on consumer experience. He also discusses the role of leadership in shaping company culture and provides insights for the future of the industry.

Here’s a glimpse of what you’ll learn:
The mortgage industry is both impactful and stressful, requiring teams to work together to help consumers achieve their homeownership goals.
Sales and operations alignment is crucial for success, and both teams should support and understand each other's challenges.
Effective communication and conflict resolution are essential for building cohesive teams in intense environments.
Leaders should empower their teams, provide transparency, and create a culture of ownership and long-term commitment.
Related to this episode:
Connect with Jay on LinkedIn
Jay Promisco: HousingWire Vanguard
The Gathering 2024
Sierra Pacific Mortgage
HousingWire on YouTube
Enjoy the episode!

The Housing News podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.
42 min
December 07, 2023Empathy: The missing ingredient in digital mortgage innovation with James Robert Lay
For today’s episode, HW Media CEO Clayton Collins had an opportunity to chat with a phenomenal guest: James Robert Lay, a digital anthropologist and the founder and CEO of the Digital Growth Institute.
Today’s conversation is a deep dive into the intersection of marketing, sales, technology, and human behavior in the mortgage industry. James emphasizes the importance of addressing consumer confusion and negative emotions, building trust through empathy, and lenders shifting their positioning from heroes to guides. He also highlights the role of individual brands and the need for continuous learning in digital transformation.

Related to this episode:
Connect with James on LinkedIn
Follow James on Twitter
Digital Growth Institute
HousingWire on YouTube
Enjoy the episode!

The Housing News podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.
39 min
November 30, 2023Flipping the future with Anchor Loans CEO Ray Mathoda
For today’s episode, HW Media CEO Clayton Collins had the pleasure of chatting with Rayman Mathoda, the CEO of Anchor Loans and a 2023 HousingWire Women of Influence honoree. Ray brings more than 25 years of experience across the real estate, finance and technology sectors to the conversation. Prior to her work at Anchor, Ray was co-founder and partner at Emerge Life Sciences and before that served as CEO at Xome.
Clayton and Ray talk about the current state of the fix-and-flip market, barriers for builders and where she sees migration happening across the U.S. amid inventory problems. They also chat about the market shift toward nonbank landers and what Ray has in store for Anchor in 2024.
Related to this episode:
Connect with Ray on LinkedIn
Anchor Loans
2023 Woman of Influence: Rayman Mathoda
The Gathering by HousingWire
HousingWire on YouTube
Enjoy the episode!

The Housing News podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.
36 min
November 22, 2023Mortgage Advisory Partners CEO Brian Hale talks M&A, executive mindset and 2024
For today’s episode, HW Media CEO Clayton Collins recorded with Brian Hale, the founder and CEO of Mortgage Advisory Partners, in person at HousingWire's Dallas headquarters.
Brian and Clayton dive into mortgage fragmentation, the need for industry consolidation, and the importance of a properly structured financial analysis team for mortgage operators. They also talk about executive mindset, staying on course during challenging market conditions, and the future of the mortgage industry.
Related to this episode:
Connect with Brian on LinkedIn
Mortgage Advisory Partners
HousingWire on YouTube
Enjoy the episode!

The Housing News podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.
42 min
November 16, 2023Marc Davison – Discovering differentiation in an undifferentiated market
On today’s episode, HW Media CEO Clayton Collins speaks with Marc Davison, co-founder of 1000watt. Since 1998, Marc has dedicated his career to refreshing and authentic branding in real estate. He launched 1000watt in 2007 with Brian Boero after collaborating together at Inman News; now they’re working with companies across the real estate ecosystem to discover their unique and fresh brand messaging.
In this live interview at HousingWire Annual in Austin, Texas, Clayton and Marc talk all about branding and strategic marketing in housing. They discuss how to best utilize branding as a business strategy, where a lot of companies get it wrong and how to differentiate yourself in a market where the product is undifferentiated.
Related to this episode:
Connect with Marc on LinkedIn
1000watt
The Gathering
HousingWire on YouTube
Enjoy the episode!

The Housing News podcast explores the most critical topics in mortgage, real estate and fintech. A new mortgage or real estate executive joins the show each week to add perspective to the top stories crossing HousingWire’s news desk. Hosted by Clayton Collins and produced by the HW Media team.
16 min

About Power House

From the publisher's feed

The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire's Zeb Lowe every…