In this episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview CJ Hutsenpiller, Private Client Advisor at Hutsenpiller Insurance. CJ shares his insights on leveraging chatbots and AI to improve efficiency and profitability for insurance agencies.

Episode Highlights:

CJ describes his agency as a technologically advanced insurance agency in Tennessee that specializes in personal lines and enjoys experimenting with new technology. (4:35)

CJ discusses the challenges of social platforms and the importance of staying authentic, utilizing AI to create scalable content, and focusing on meaningful conversations through chatbots. (11:45)

CJ believes using lead magnets that are not insurance-related to attract potential customers and then following up with insurance-related content later on, can be a practical approach to gaining new clients. (19:33)

CJ explains that the key to effective advertising is tailoring content to specific audiences based on their interests and preferences. (24:58)

CJ shares the benefits of learning from his mom in their family agency. (33:26)

CJ mentions that AI tools, like chatbots, are becoming more prevalent in the industry and can significantly improve efficiency and profitability for agents. (40:31)

CJ shares that the potential of open AI and AI, in general, to revolutionize industries and create cost-effective solutions is a game changer if utilized by agents. (49:36)

Tweetable Quotes:

“My mom was a freakin rock star in insurance and I was blessed to get to watch her operate for a long time.” - CJ Hutsenpiller

“There's a lot of things that you can do with some of these AI tools that are just mind-boggling that just didn't have the ability to do years ago, and it's just gonna make you be able to be that much more profitable because you can get more work done faster.” - CJ Hutsenpiller

“Open AI, AI in general, is going to be a game changer if agents will use it.” - CJ Hutsenpiller

Resources Mentioned:

CJ Hutsenpiller LinkedIn

Hutsenpiller Insurance

David Carothers

Kyle Houck

Florida Risk Partners

The Extra 2 Minutes