Own Your Business

Pricing & Business Cycles with Lindsay Landman


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Last week I sent out a newsletter about a “correction” in the wedding market last year, and the impact we’re feeling in our businesses this year - and likely next year too.

It made quite a bit of noise on IG, which is great. Thank you Reagan Events for amplifying the ideas I shared and adding in a planner’s perspective on a speculative market in downstream vendors.

Ironically, I’d just cut this episode with Lindsay Landman the day before all this happened. Instead of airing it in June, as planned, I want it to come out today. 

Lindsay is one of the top planners in the world, and one of the savviest minds in our industry. When she says something, I listen. And so should you.

Today we talk about 

- Market correction after a 2022 boom

- How to value your services in the current market

- What couples think about vendor prices

- Top ways to sabotage your relationships with planners

Enjoy the show. This is a good one.

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Own Your BusinessBy Sam Jacobson with Ideaction

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