The Real Estate Agent Playbook

Pricing in a High-Rate Market—Exactly What to Do


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If you're still using the same pricing strategy from the last decade, you're setting yourself—and your sellers—up for price reductions.

17.5% of listings experienced price cuts last month alone, the highest March rate since 2016.

In today's high-rate market, buyers are ultra-sensitive to monthly payments, insurance hikes, and affordability pressures. In this video, I’ll show you exactly how to price listings to sell fast without falling into the price reduction trap.

We’ll break down:

  • Why the traditional CMA approach is outdated.
  • How to use hyper-local analytics, showings-per-week data, and even online traffic stats like MLS hit counters, Zillow, and Homes.com: Homes for Sale, Homes for Rent, Real Estate .
  • How to proactively reset pricing expectations and avoid reactive price drops.

It’s time to elevate your pricing game—your sellers (and your sanity) will thank you.

📌 Key Takeaways:

  • Why pricing conversations need to shift to monthly payment sensitivity.
  • How to integrate live data from MLS, Zillow, and Homes.com: Homes for Sale, Homes for Rent, Real Estate into your strategy.
  • How to confidently suggest price adjustments using real-time buyer behavior data.

🚨 JOIN THE COMMUNITY:

What's your biggest challenge pricing listings in today's high-rate environment? Drop it in the comments and let's tackle it together.

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Jeremy Kane is a licensed Realtor® in Littleton, Colorado with EXP Realty and a member of the Wolf Pack Organization. The opinions shared on this show represent the opinions and values of Jeremy Kane and do not necessarily represent the opinions and values of EXP Realty or the Wolf Pack Organization. The opinions and ideas shared in this podcast do no guarantee or promise any results of success to the listener.

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The Real Estate Agent PlaybookBy Jeremy Kane

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