Ecommerce Conversations

Pro Tennis Player Pivots to Ecommerce


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For years Jack Oswald was a touring tennis professional. He aimed for top worldwide rankings, the key to serious earnings. The rankings never came, but constant travel exposed a nagging problem: his tennis bags kept breaking.

Thus began his passion for designing a better bag for athletes on the go. And that led to Cancha, a direct-to-consumer seller of sport and travel bags, which he launched in 2019 from his base in the U.K.

In this episode, Jack discusses his transition from tennis to entrepreneurship, including early struggles, raising capital, and more.

For an edited and condensed transcript with embedded audio, see: https://www.practicalecommerce.com/pro-tennis-player-pivots-to-ecommerce

For all condensed transcripts with audio, see: https://www.practicalecommerce.com/tag/podcasts

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The mission of Practical Ecommerce is to help online merchants improve their businesses. We do this with expert articles, podcasts, and webinars. We are an independent publishing company founded in 2005 and unaffiliated with any ecommerce platform or provider. https://www.practicalecommerce.com 

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Ecommerce ConversationsBy Practical Ecommerce

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