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New agents may find it challenging to win over potential clients' trust when they don't have a track record in real estate to point to. Even experienced agents who are entering a new niche may have trouble articulating their competence in a market that's unfamiliar to them. This is when you can amplify your status as a REALTOR®. Two pros who are in the early stages of their career explain how they used the REALTOR® brand, among other tools, to assuage prospects' concerns about their inexperience in the business.
By REALTOR® Magazine4.8
2121 ratings
New agents may find it challenging to win over potential clients' trust when they don't have a track record in real estate to point to. Even experienced agents who are entering a new niche may have trouble articulating their competence in a market that's unfamiliar to them. This is when you can amplify your status as a REALTOR®. Two pros who are in the early stages of their career explain how they used the REALTOR® brand, among other tools, to assuage prospects' concerns about their inexperience in the business.

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