Style and Substance

Purpose


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Well here we are at the end of Season 3 and were rounding it off with Purpose. What is it, why we need it and how to find it?

A slightly daunting episode to bring out there as it's such a huge topic and so crucial to the empowered and inspired entrepreneur but hopefully there's some good food for thought.

It was such an enjoyable conversation and it was so uplifting for both of us to connect with our own purpose and reflect on the commercial benefits of working on purpose.

We explore how we manage the intersection between purpose in life and purpose in work as an empowered and inspired entrepreneur.

We talk about the interplay between goals and purpose and what they do for us in business and how goals with purpose feel different from regular KPI's. We explore what constitutes a purpose and tackle the question of whether you should have your purpose front and centre of your messaging. We dip briefly into some of the things that get in the way or pursuing purposeful work and will no doubt have more to say in future episodes, but for now we really hope you enjoy listening and, as ever, do let us know what you think.

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Style and SubstanceBy Elizabeth Cairns & Fiona Humberstone

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