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Maybe you were one of those people who learned in English class that you weren’t very good at the standardized form of writing they were trying to teach. Perhaps you thought you weren’t a good writer. And you might want to reconsider that, because copywriting is a lot like talking. And it is about being expressive.
In this conversation with Iselin Svalastog we explore the importance of putting your authentic voice on your website. And how there is a way to write that is persuasive , informative, connective and honest.
Many people think that advertising and marketing is about manipulation, but the most effective marketing is about communicating in a way that is connective, respectful and helpful. Listen in to this conversation on creating compelling content that will make you show up more often in a Google search. And better yet, have people call you for an appointment because they connected with what they read on your website.
Head on over to the show notes page for more information about this episode and for links to the resources discussed in the interview.
You’ve probably seen patients who are on thyroid medication and the numbers are “fine” according the their conventional doctor, but they just don’t feel right. We know from our experience as practitioners that often our patients are deeply frustrated because they’ve been through thousands of dollars of testing and yet they are told “there is nothing wrong with you.” But the truth of situation more often is “we have not been able to find the source of the problem your having.”
In this conversation with Heidi Lovie we taken a deep enough dive into the hormonal interactions of the thyroid that you’ll be able to better understand the numbers on a thyroid panel. And we then flip into how Chinese medicine, especially the ideas of Li Dong Yuan, can help you to make a substantial difference in your patient’s life.
Understanding the story that certain key factors of the bloodwork tell along with the methods and perspectives of Chinese medicine can make a big difference in the life your Hashimoto’s patients. Listen in and find out how!
Head on over to the show notes page for more information about this episode and for links to the resources discussed in the interview.
With Covid-19 knocking the bottom out of our practices, there is a call from experts in the field to “get online.” Which isn’t bad advice as it does provide a channel to our patients in a time when we can't put our hands on them. But, and this is important, many of us don’t know what we would do online.
Somehow the idea of teaching acupressure leaves me completely cold. And as to helping people with their nutrition, well, most people I see don’t have much of an interest in that anyway. Add on to it, the fact that there are some things I know in theory, but from an embodied understanding I don’t have much to say.
So the question arises for me of “What in essence, and with integrity, can I share online?”
In this conversation with MB Huwe as we dig into that question. Listen in if you have questions about what can you from that genuine place in your bones bring to the online world.
Head on over to the show notes page for more information about this episode and for links to the resources discussed in the interview.
Listening is not a skill that I expected to develop. I thought I’d get good with palpation or pulse reading. After all, the masters are said to get what they need with the pause and a few questions. That’s what I was aiming for, however it did not work out that way for me.
I’ve found over the years that there is a way of listening to a patient that has allowed me to both uncover what I need to know to treat them, but more importantly, help me to better understand innate resources they have that they either are not in touch with, or curiously enough think are deficiencies or problems.
Listening is not passive, nor about just hearing what the patient says, it also involves an inner ear to our own experience.
This episode is a solo show in which I share some what my clinical experience has taught about an often overlooked yin aspect of our work— listening.
Head on over to the show notes page for more information about this episode and for links to the resources discussed in the interview.
Chinese medicine does not have an immune system in the same way that we think about it with modern bio-medicine. It’s not that there is a lack processes that help the body to maintain its integrity and function— there are. But those processes are less about identifying and killing intruders, and more about helping the body to adapt and respond.
Each individual will response a little differently to infections or external invasion, and the state and strength of our vitality also plays a key role.
In this panel discussion with Laura McGraw, Toby Daly and Chris Powell we take a look at the “immune response” from the Chinese medicine point of view.
The opinions we have about “doing business” can dramatically affect the kind of practice we have, the opportunities we recognize or are blind to, and how we feel about ourselves as we begin to generate some momentum and success in our work.
Success brings its own issues. And it does not guarantee your insecurities will go away. The more successful you are, the more responsibility comes your way— and there is more to lose if it all comes apart. Sometimes it might seem “safer” to stay small, but our practices ask us to show up with spirit and resiliency.
In this conversation with Lamya Kamel we look at how our practices ask us to grow in challenging, yet essential ways. And that while we may not have confidence in the beginning, over time it can arise when we approach our work with integrity and passion.
Head on over to the show notes page for more information about this episode and for links to the resources discussed in the interview.
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