May 07, 2021

Rally and The Age of Fractional Ownership (feat. Rob Petrozzo, CPO of Rally)

54 minutes

Nostalgia and Monoculture

Rob shares the story of how Rally acquired a copy of the Declaration of Independence, and their plan to make it accessible to the public
Gen Z is growing up to be a completely different wealth creation cycle then the one that currently exists
Rob breaks down how Rally operates, the legal system that makes their IPOs possible, and how the system they created is both an online and in-person museum
“We tried to create an ecosystem that is built around access but has a little bit for everybody involved, people that care about these assets individually.” - Rob
“It's more important to have one of those sort of the Genesis moment of a franchise that I truly do believe has staying power and will live forever, then it is to have stock in a company where I'm beholden to, you know, a car manufacturer and something that's a little bit disconnected from the CEO of that company right now.” - Rob
By keying in on nostalgia, Rally is unlocking the interest of a new type of investor. Nintendo’s mark on the culture has a strong nostalgia with a current generation experiencing new liquidity, looking to invest into new asset classes.
“Anything that has that huge enthusiast group, the people who really care about it, has gotten out of reach because of access or price, that's a space that we want to be in.” - Rob
Speculative future assets may be absurdist in nature. An example Rob gives is a Theranos centrifuge. It may not be worth much now, but acquiring it now for its potential future value is something that Rally thinks a lot about as they build for the future.
You cannot buy spent Chernobyl fuel rods on Rally (yet).

Associated Links:

https://rallyrd.com/
https://www.instagram.com/rally/?hl=en

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By Phillip Jackson, Brian Lange

4.9

8383 ratings

May 07, 2021

Rally and The Age of Fractional Ownership (feat. Rob Petrozzo, CPO of Rally)

54 minutes

Nostalgia and Monoculture

Rob shares the story of how Rally acquired a copy of the Declaration of Independence, and their plan to make it accessible to the public
Gen Z is growing up to be a completely different wealth creation cycle then the one that currently exists
Rob breaks down how Rally operates, the legal system that makes their IPOs possible, and how the system they created is both an online and in-person museum
“We tried to create an ecosystem that is built around access but has a little bit for everybody involved, people that care about these assets individually.” - Rob
“It's more important to have one of those sort of the Genesis moment of a franchise that I truly do believe has staying power and will live forever, then it is to have stock in a company where I'm beholden to, you know, a car manufacturer and something that's a little bit disconnected from the CEO of that company right now.” - Rob
By keying in on nostalgia, Rally is unlocking the interest of a new type of investor. Nintendo’s mark on the culture has a strong nostalgia with a current generation experiencing new liquidity, looking to invest into new asset classes.
“Anything that has that huge enthusiast group, the people who really care about it, has gotten out of reach because of access or price, that's a space that we want to be in.” - Rob
Speculative future assets may be absurdist in nature. An example Rob gives is a Theranos centrifuge. It may not be worth much now, but acquiring it now for its potential future value is something that Rally thinks a lot about as they build for the future.
You cannot buy spent Chernobyl fuel rods on Rally (yet).

Associated Links: