While at Stanford University 12 years ago, Ramit Sethi made a big promise to the readers of his blog: He would teach them to become rich.

Though he may regret his website’s name today, no one can question the following his blog, subsequent best-selling book, and numerous spin-off projects have amassed.

In this episode, Ramit shares his story of turning his side project full-time, along with his advice on receiving feedback, dodging the typical new entrepreneur pitfalls, and mastering the art of persuasion.