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Everyone thinks refis are dead... but the data says otherwise. On today's episode of the Loan Officer Breakfast Club, Frank dropped a stat that stunned the room: the national purchase-to-refinance ratio is currently 60/40. That means 40% of funded loans right now are refis—and most loan officers are missing the opportunity.
We dug into the surprising reasons people are refinancing today (hint: it's not just for rate), why rate-and-term is dominating over cash-out, and how to uncover these hidden deals sitting right in your database. We also shared specific messaging strategies and a CRM approach to get those conversations started.
If you're looking to balance your pipeline and tap into the overlooked refi market, this episode is your playbook.
By Carl White5
5252 ratings
Everyone thinks refis are dead... but the data says otherwise. On today's episode of the Loan Officer Breakfast Club, Frank dropped a stat that stunned the room: the national purchase-to-refinance ratio is currently 60/40. That means 40% of funded loans right now are refis—and most loan officers are missing the opportunity.
We dug into the surprising reasons people are refinancing today (hint: it's not just for rate), why rate-and-term is dominating over cash-out, and how to uncover these hidden deals sitting right in your database. We also shared specific messaging strategies and a CRM approach to get those conversations started.
If you're looking to balance your pipeline and tap into the overlooked refi market, this episode is your playbook.

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