Open Residency

Roberto Nickson - Why 99% of Creators Will Be Replaced by AI (And How to Be the 1%)


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This episode is the content creation blueprint for the AI era. Roberto Nickson (RPN) just hit $1.5M in revenue at 85% margins as a one-man creator army — and he's sharing everything. 2 hours of straight value, no gatekeeping.

We cover:

  • How Roberto Makes $1.5M as a Solo Creator

  • Newsletter, Consulting & Building Owned Media

  • Landing Partnerships with Meta, Adobe & Spotify

  • The Metric Brands Actually Care About (Not Views)

  • Positioning = Pricing Power

  • The Infinite Content Machine: AI & Automation

  • Biggest Mistakes Creators Make in Brand Deals

  • Format is the Formula: Repeatable Systems That Scale

  • Balancing Organic Content vs Brand Deals (80/20 Rule)

  • Why Traditional Ad Production is Cooked

  • Inside Roberto’s Workflow: Studio, Editing & AI Tools

  • Top AI Tools for Creators (Suno, Veo 3, Kling)

  • Why Ideas Are the Real Moat in the Creator Economy

  • Why Audio Matters More Than Visuals

  • Making Your Audience the Hero

  • Building for the Future: Instagram, 2027 Social Predictions & AI

Enjoy the conversation!


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⚡️ BTS & More: https://openresidency.com/roberto-nickson


🔗 Links Mentioned

  • Suno – https://suno.com

  • Google Veo 3 – https://deepmind.google/technologies/veo/veo-2/

  • Cling 2.1 – https://clingai.com

  • N8N – https://n8n.io

  • Midjourney – https://midjourney.com

  • Nano Banana – https://blog.google/technology/google-deepmind/google-imagen-3/

🎙 Guest: Roberto Nickson (RPN), Content Creator & AI Strategist

  • Instagram: https://www.instagram.com/rpn/

  • YouTube: https://www.youtube.com/@rpn

  • X: https://x.com/rpnickson

📬 Get in Touch

  • Instagram: https://www.instagram.com/openresidency/

  • LinkedIn: https://www.linkedin.com/in/markmastrandrea/

  • Website: https://openresidency.com/

  • Email: [email protected]

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  • Want to scale your brand with CTV ads? Universal Ads is giving the first 50 Open Residency listeners $500 in free ad credits to get started.

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