The Fit and Fabulous Podcast

S2E3: Andy Hnilo | Founder of Alitura | Accident to an Accidental Entrepreneur


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On today's episode of the Fit and Fabulous Podcast, Dr. Jaime interviews Alitura Founder and CEO, Andy Hnilo. 

"I woke up in a hospital bed on the night of March 20th, 2011. I had been struck by a series of large vehicles while crossing a busy street. I had a collapsed lung, seven broken ribs and a severe compound fracture of my jaw, which was broken in five places. Out of desperation to repair my own facial scarring, I began making my own natural skincare products at home.

I recognized that I had the power to choose how this would impact my future and accepted that I would have to pave my own path towards rebuilding both my body and my spirit. I was determined to recover and come back even stronger, attacking my injuries both from the inside and outside.

Our nutrition-first approach amplifies our natural ability to repair and restore. Through meticulous research, I carefully sourced active ingredients that would accelerate my skin's healing process, using myself as my biggest science experiment. I was back on a runway in 8 weeks.

Staying true to my own values, our customers can feel assured that Alitura is committed to using only the cleanest all-natural ingredients in our products. I am proud and excited to share our products with you."

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The Fit and Fabulous PodcastBy Jaime Seeman, M.D.

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