Sad beige motherhood helped inspire this podcast.

This week we're diving into the internet aesthetic that convinced an entire generation of mothers that parenting should look like a luxury hotel lobby in Denmark. We talk with Hayley DeRoche, aka The Official Sad Beige and author of Dress Your Baby in Sage and Taupe, about how influencer culture turned motherhood into a perfectly curated performance built on guilt, consumption, and extremely expensive neutral-toned stacking cups.

We get into the rise of sad beige motherhood, stealth wealth aesthetics, why every stroller suddenly costs as much as a used Honda Civic, and how social media sold women the lie that if we just bought the right swaddle, sleep suit, or baby carrier, we could somehow control the total chaos of early parenting.

There’s also a lot about community: why modern motherhood feels so isolating, why moms desperately need real-life support systems instead of influencer advice, and why we may all need to start forming feminist mom communes immediately.

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