In this conversation, Tanner Mullen discusses the challenges and strategies in navigating business crossroads, emphasizing the importance of leadership, sales mindset, and creating value in customer interactions. He shares insights on mastering on-the-spot pricing, understanding perceived value, and the significance of preparation and consistency in sales. Through personal anecdotes and practical advice, Tanner highlights how building relationships and effectively presenting prices can lead to successful sales outcomes.

Listen to the full convo! Contractor Secrets Podcast:

Apple https://podcasts.apple.com/us/podcast/contractor-secrets/id1477208973

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