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We share a practical path to scale from 200 to 400 doors without doubling payroll by prioritizing efficiency, vision, and systems. We outline incentives, the three-year vision, and a single source of truth for policies and processes so the team can win without constant owner intervention.

• shifting from headcount growth to efficiency growth
• incentives that turn milestones into shared wins
• three-year vision for clarity and buy-in
• outside perspective, coaching and peer accountability
• active recovery to protect high-value work
• owner bottlenecks, fragility and system iteration
• building a rulebook of clear policies
• mapping core processes as repeatable plays
• creating a single source of truth for the team
• falling to the level of your systems, not goals

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