Julie Chung is an ophthalmologist and the co-founder of the hair-tool company T3. Even while in med school to become a glaucoma and cataract surgeon, Chung always put effort into her hair in the mornings. However, her go-to hair dryer was ineffective and heavy. As a gift to Chung, her now-husband Kent Yu took it upon himself to create a lighter, sleeker model with innovative technology to combat frizz. Realizing the white space in haircare, Chung then designed a marketing strategy that positioned the hair dryer as a beautiful, luxe item. Thus, T3 was born and was an immediate success. The brand sold out multiple times and eventually had retailers who’d shunned it at first calling to stock its product. In the years that followed, Chung and Yu designed flat irons, curling irons, and other products, all in T3’s signature polished style. This year, they celebrated 20 years of T3 and launched their first hot-air styler, the T3 Aire 360. Chung still practices medicine but is increasing her time with T3 as she looks to the future of her independently owned brand.

The Nordstrom Anniversary Sale is here, and with so many incredible items to shop, we thought you might need some help narrowing down your wish list. Join Kat Collings and our Who What Wear editors as they discuss their best purchases from the sale over the years, along with the trends and brands they’re shopping this year. Plus, since the Anniversary Sale gives you great deals on new arrivals, they’re discussing which items to stock up on now for your fall wardrobe.

Shea McGee is an interior designer and the co-founder of Studio McGee and McGee & Co. Shea originally worked in communications, but after redecorating her first home with her husband and eventual co-founder, Syd McGee, she found that she had a natural talent for design. She took interior design classes at her local community college to build skills and confidence and attracted clients in her neighborhood and on Instagram. In 2014, she and Syd took a chance and sold their house in California, using the proceeds to move to Salt Lake City and launch their business. Soon, Shea’s classic yet modern style and behind-the-scenes looks on social media were attracting customers from all over the country. She built a virtual design services business and eventually, an e-commerce business with the launch of McGee & Co. Shea also starred in the Netflix renovation show Dream Home Makeover and designs a line of furniture with Target named Threshold Designed With Studio McGee.

We absolutely ride for Mary Beth Barone and Benito Skinner. While the comedians, podcasters, and real-life besties are known for their creativity and unmatched banter, their incredible personal style and love for fashion can’t be overlooked. The two have become regulars at various runway shows; Mary Beth wore a 1999 Versace dress for her latest stand-up special; and Benito’s IG feed is splattered with outfits from Dior and JW Anderson. Today, they join us to talk about Benito’s recently ordered Amazon show, Overcompensating, Mary Beth’s upcoming Pillow Talk Tour, and, of course, all things fashion—from their dream collab designers to the impact drag queens have on their performance outfits. Plus, stay tuned for news on Ride season 2 (which drops today!) and how Lizzie McGuire shaped the pair's personal style.

Kim and Vanessa Pham are the founders of Omsom, an Asian sauce and noodles brand. As the children of Vietnamese refugees who grew up in Boston, they always loved their traditional cuisine, but they often felt ostracized by their peers for it. So, decades later, after stints in start-ups and management consulting, the sisters decided to quit their jobs and found a brand that would help build the world they wanted to live in. In 2020, Omsom was born, and despite a pandemic-era launch, they sold out of their original product line in 72 hours. Since then, the two have scaled up the brand, releasing new products like saucy noodles and partnering with Asian chefs to create unique recipes. Most recently, in June 2024, they were acquired by DayDayCook. Throughout the process, they’ve done all of this to increase access to authentic Asian flavors and break Asian cuisine out of the confines of the “ethnic foods” aisle.

Benjamin Talley Smith is the founder of the denim atelier Talley Creative. Named “the most influential jeans guy you’ve never heard of” in a recent New York Times profile, Ben provides services across design, production, and marketing to brands looking to create or expand their denim offerings. Over the years, he’s worked on denim collections for Helmut Lang, Earnest Sewn, Ulla Johnson, Jordache, Re/Done, Everlane, Reformation, and Khaite—and that’s just scratching the surface. As a true denim whisperer, he often has a hand in the most exciting denim launches, including an upcoming line with Spanx in 2025. This week, Ben joins us to discuss the best pairs on the market today, the return of low rises, and naming Khaite’s Danielle jeans after his wife.

Laura O'Neill is the co-founder of Van Leeuwen Ice Cream. O'Neill grew up in Melbourne and worked in event producing before deciding to travel the world. She met her future partner Ben Van Leeuwen on a fateful trip to London, and when she moved to New York to be with him, he proposed a wild idea: They should start a well-designed ice cream truck that sold delicious, high-quality ice cream. Thus, Van Leeuwen Ice Cream was born. In the last 15 years O'Neill, Van Leeuwen, and his brother Pete have positioned the brand as a household name—one synonymous with truly delectable ice cream. Van Leeuwen Ice Cream is sold in over 12,000 grocery stores, has over 50 stores in the United States, and recently opened its first-ever franchise store in Singapore. Later this year, the first-ever Van Leeuwen Flavor Lab will be opened in Greenpoint, Brooklyn.

Wedding season is gearing up, and you know what that means: It's time for Who What Wear to break down all of the hottest wedding trends, from bridesmaid dresses to the most interesting bridal designers on the market to the tablescape details that will make each of your guests feel like VIPs. Join Who What Wear Editorial Director Lauren Eggertsen and Associate Director of Special Projects Kristen Nichols to hear what the chicest brides and wedding guests are wearing this season and how you can get the looks. Plus, Eggertsen shares where she's finding inspiration for her own wedding later this year. Be sure to check out our full digital Wedding Issue at the link below!

https://www.whowhatwear.com/living/wedding/the-wedding-issue-2024

Bo Shepherd is a designer, author, and co-founder of Woodward Throwbacks, a Detroit-based reclamation and design brand. She got her start as an interior designer for GM’s Chevy product line, working on door design for cars like the Chevy Bolt. During her time at GM, she also got to know the city of Detroit and began exploring the world of salvaged materials and furniture with her partner Kyle Dubay. After several years at GM, Bo took the plunge and left her job to work on this new project, dubbed Woodward Throwbacks, after one of the main streets in Detroit. She and Kyle began producing home décor and furnishings from reclaimed materials found around Detroit and developed an interior design business. She’s also written a book, renovated several properties, and expanded Woodward’s product offerings, all highlighting her own creativity and Detroit’s creative spirit.

Alexis Novak is the founder of the celebrity-adored vintage studio Tab Vintage. Novak founded Tab in 2019, and since her first foray into sourcing an impossible-to-get Jean Paul Gaultier piece, she's built the brand into one of the most sought-after destinations for luxury vintage and archival pieces. Today, Novak works closely with some of the top stylists and celebrities in the world. She recently sourced pieces for Emily Ratajkowski's Met Gala looks and Alex Cooper's wedding! Novak's passion for sourcing, restoring, and sharing the history of every one of her unique finds is palpable. This week, Novak joins us to discuss her FBI-level techniques for sourcing rare pieces, her new appointment-only showroom in L.A., and why glamour is back.