Unlock the secrets to building a powerful personal brand in today's fast-changing business world. In this episode, Greg Todd reveals practical strategies from a top industry conference and breaks down the essential elements of brand-building that every entrepreneur needs to know.
• How AI is reshaping small businesses and helping deliver more value to customers
• The importance of building a personal brand that lasts beyond shifting trends
• Insights from Kevin Harrington, creator of the "As Seen on TV" brand
• The BRAND formula: Books/Blogging, Recording video, Audio/Podcasting, Networking, and Delivering value
• Auditing your own brand and taking actionable steps to grow your reputation and opportunities