Whats Best For The Patient Is Best For Business

In this episode, Jerry Durham welcomes back Dr. Dana Strauss, an expert in physical therapy and public policy, to dive deep into the evolution and future of value-based care. Dana shares her insights on how physical therapists can play a pivotal role in this healthcare model, emphasizing the potential for PTs to influence patient outcomes and reduce costs by integrating with advanced primary care teams.

They discuss the shift from traditional fee-for-service models to patient-centered, outcome-based care, and how this transition empowers physical therapists to practice at the top of their scope, build trust with patients, and drive impactful change in healthcare.

Together, Jerry and Dana explore the possibilities for PTs to seize new opportunities, reduce high-cost interventions, and create meaningful, cost-effective patient care.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this episode, I’m diving deep into something I’m incredibly passionate about: the front desk team members in healthcare and medical practices who are often the unsung heroes of our businesses. After 31 years in healthcare and business, I’ve learned that the difference between success and non-success comes down to one thing—implementation. It’s all about the doing, not just the thinking or planning.

And guess who the ultimate doers are? Our front desk team members. They’re the voice, the face, and the backbone of a practice, touching every step of the patient journey and impacting the business more than most realize. That’s why I’ve created the Front Desk Sales Success Community, a space designed exclusively for them—not the owners or clinic managers. This is for the front desk professionals who add immense value every day and deserve to be seen and appreciated for it.

In this episode, I share the vision for this community, how it will empower front desk teams with tools, strategies, and insights into their roles, and why this movement is so needed. From mastering patient engagement to understanding the financial impact they have, my goal is to elevate these incredible people, giving them the skills and confidence to go back to their practices and truly shine.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

"If you understand the journey your patient takes through your business, then a solution like WelcomeWare isn’t just about efficiency—it’s about creating a seamless, supportive experience that drives patient success and, ultimately, business success."
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In this episode, Jerry is joined by Max Zietz, Head of Sales, and Vicki List, Head of Operations and Customer Success at WelcomeWare, to discuss the game-changing impact of virtual front desk solutions in healthcare. Together, they explore how WelcomeWare's innovative kiosks blend efficiency with a human touch, streamlining patient check-ins, managing scheduling demands, and even providing billing support.

The conversation moves beyond typical cost-cutting perspectives, highlighting how WelcomeWare enables clinics to boost revenue, retain top staff, and enhance the patient journey from arrival to departure. Jerry, Max, and Vicki dive into the three core functions of a front desk — the voice, the face, and the back office — illustrating how virtual solutions can reduce burnout, improve patient satisfaction, and create a seamless experience in both single and multi-location practices. This episode offers valuable insights for healthcare professionals interested in using technology to drive sustainable growth and elevate the patient experience.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this special 100th episode, Jerry Durham reflects on the incredible journey of the podcast, from its early days as Baseball, Bourbon, and Business to the mission-driven show it is today. Jerry takes a moment to thank those who have been instrumental in shaping this milestone, including Lindsey Wilkins and Nate Navas, who helped him fine-tune the brand, business, and podcast itself. He also expresses deep gratitude to all the amazing guests who have shared their voices and expertise, making every interview a valuable piece of the puzzle.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this episode, Jerry Durham interviews Steven Coen, co-founder of SaRa Health, a platform designed to streamline Remote Therapeutic Monitoring (RTM) for physical therapy practices. Steven shares the origin story of SaRa Health, which was inspired by his personal experience as a frustrated patient navigating recovery.

Throughout the conversation, Steven explains how SaRa Health simplifies patient-provider communication, reduces administrative burdens, and helps physical therapists improve plan of care completion. He also discusses the platform’s role in value-based care and its potential to transform how clinics engage with their patients between visits.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this episode, I sit down with Chris Bonsall from Navigate Patient Solutions to dive into the importance of patient education and how setting expectations can transform healthcare outcomes. Chris shares his unique perspective, honed through years of experience in the ophthalmology space, on why investing in the patient journey—before they even step foot in the office—can lead to better outcomes for patients, more efficient practices, and less stress for providers.

We discuss strategies that can be applied across various healthcare verticals, touching on everything from reducing cancellations and no-shows to creating a seamless, value-driven patient experience. If you’re looking to optimize your practice’s business operations without compromising care, this episode is for you.

Chris emphasizes the need to go upstream in the patient journey, tackling uncertainty and setting clear expectations from the first point of contact. Whether you’re in private practice or a larger healthcare organization, this conversation will inspire you to rethink how your team communicates and connects with patients to drive both clinical and business success.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this episode of the What's Best for the Patient is Best for Business podcast, host Jerry Durham sits down with Dr. Tina Gunaldo, a physical therapist and advocate for interprofessional collaboration in healthcare. Drawing from her years of experience and passion for creating cohesive healthcare teams, Dr. Gunaldo breaks down the true essence of patient-centered care and the vital role of interprofessional teamwork in achieving it.

Jerry and Dr. Gunaldo dive deep into the distinctions between multidisciplinary, interdisciplinary, and interprofessional care, and discuss why understanding each model is crucial for healthcare professionals and leaders alike. Dr. Gunaldo shares her insights on the common barriers to effective team collaboration and offers practical strategies to overcome them—whether it’s better communication, understanding roles and responsibilities, or learning to respect every professional’s contribution to the patient’s journey.

If you’ve ever wondered how to transform your healthcare practice to provide the best patient outcomes while fostering a stronger sense of community and teamwork, this episode is for you. Tune in to discover why adopting an interprofessional approach isn’t just better for patients—it’s better for business, too.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this episode, we dive into a wide-ranging conversation with Adrian Miranda, a multifaceted physical therapist, filmmaker, and content creator. Adrian shares his journey from practicing physical therapy to blending healthcare with entertainment, emphasizing the power of storytelling to create impactful and relatable content. We explore his passion for shaping narratives that bring healthcare into the mainstream while addressing the importance of cultural representation and the complexities of social determinants of health. Adrian opens up about his motivations, his approach to creating content that resonates across communities, and the emotional and professional challenges that have shaped his path.

From discussing the need for understanding patients beyond their symptoms to the significance of creating content that speaks to diverse audiences, this episode offers a rich perspective on healthcare's role in shaping lives both on and off-screen. Adrian’s vision of using entertainment to bridge healthcare gaps and connect people is inspiring and thought-provoking.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this week's episode, we get deep into the future of physical therapy and the pivotal role of Physical Therapy Assistants. Joining Jerry Durham is Jimmy Pacini, a seasoned PTA and educator, who shares his insights on how PTAs are often underutilized in healthcare settings and the vast potential they bring to the industry. We explore the evolution of PTA education, challenges in defining the value of PTAs in clinics, and how shifting mindsets can lead to better patient outcomes and business growth.

From building stronger PT-PTA teams to reimagining clinical models and the patient experience, we challenge conventional thinking and look at how PTAs can contribute far more to the system. Whether you're a physical therapist, PTA, or clinic owner, this episode is packed with valuable takeaways for improving the efficiency and impact of your practice.

Tune in for a candid discussion on breaking out of the box, understanding the true value of PTAs, and envisioning a healthcare system that puts patient care at the forefront.

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!

In this episode, we sit down with Andrew Shirk, the CEO and Founder of CityPT, and Puja Desai, the Director of Business Operations, to dive deep into how they are revolutionizing the physical therapy industry. CityPT is a platform designed to empower clinicians by providing them with the tools they need to create and grow their own independent practices—without the traditional obstacles of the healthcare system.

Andrew shares his personal journey as a software engineer turned healthcare advocate after a frustrating experience as a patient. His insights, combined with Puja’s years of experience as a physical therapist and healthcare leader, make for a compelling discussion on the challenges faced by both clinicians and patients in today’s healthcare system.

Together, we explore how CityPT is “compressing time” for clinicians, helping them launch their practices faster and with less financial burden. We also discuss the importance of aligning incentives directly with patients, offering a hybrid care solution that provides flexibility for both clinicians and patients.

If you're a physical therapist looking to exit the traditional care model, or just curious about the future of independent PT practices, this is a must-listen episode. Join us as we uncover the unique approach CityPT is taking to improve the PT profession and the patient experience.

Key Takeaways:

How CityPT empowers clinicians to build their own independent PT practices
The story behind Andrew’s personal experience that inspired the platform
Pooja’s perspective on the operational and business side of physical therapy
The importance of compressing time and cost for clinicians starting out
The hybrid care model that’s changing how physical therapy is delivered
Why aligning incentives with patients is critical for the future of healthcare

Tune in now to discover how CityPT is making waves in the PT industry!

Learn more at 
www.citypt.com 

If you'd like to learn more about Strata EMR & RCM and achieving a 99.99% reimbursement rate for your PT, OT, or SLP Clinic head over to stratapt.com and book a demo with their team!