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The heart and hustle behind the Meyer’s self-storage empire.

This episode shares the personal and professional evolution of the Meyers’, from overworked landlords to self-storage magnates. Christina opens up about their initial leap of faith into the industry, while Scott details their transition into education and mentorship, shaping the country's leading self-storage community.

The couple candidly explores the balance of business and marriage, sharing invaluable insights on partnership and conflict resolution.

Topping off their narrative, they delve into their mission-driven business model, which has not only spurred financial success but also ignited a passion for philanthropy, leaving a lasting impact on communities and setting a heartfelt example for entrepreneurs everywhere.

WHAT TO LISTEN FOR
3:22 The Road to Teaching
5:04 Family Dynamics in Business
9:39 Behind the Scenes Insights
19:48 A Future Focused on Philanthropy

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GUEST: CHRISTINA MEYERS
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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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The transformative journey of self-storage investing from chaos to calm.

Scott and Christina Meyers share a raw and personal narrative of their entrepreneurial journey on the Self-Storage Podcast.

From their early struggles with single-family rentals to the liberating shift to self-storage, they reflect on the business's challenges and the freedom it ultimately provided their family. The Meyers’ discuss their first self-storage deal, the growth of their business, and the deep connections formed within the industry.

They emphasize how self-storage has enabled a flexible family lifestyle, including homeschooling their children and participating in mission trips, highlighting the stark contrast to their previous life consumed by demanding property management.

WHAT TO LISTEN FOR
2:04 - The Partnership Dynamic
4:57 - The Turning Point to Self-Storage
13:30 - Family Perceptions
26:11 - Lessons from Recessions

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GUEST: CHRISTINA MEYERS
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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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Success is not a secret—it's a mindset. In this episode, Scott unpacks the critical mindset shifts and practical strategies that have propelled his self-storage business forward.

By emphasizing the importance of hard work over talent, the power of goal setting, and the necessity of surrounding oneself with smart, driven individuals, Scott provides a roadmap for growth.

Scott dives into the habits that can transform both personal effectiveness and business operations, ultimately guiding listeners toward achieving their big, hairy, audacious goals (BHAG) and finding fulfillment in their professional endeavors.

WHAT TO LISTEN FOR
1:49 Hard Work vs. Talent: The Hustle Mindset
3:11 Mental Attitude
6:31 Fear of Success: Overcoming Subconscious Barriers
9:34 Finding Your Productive Peak

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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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In this episode Scott discusses the current opportunities in the self-storage market.

It’s important to act now rather than sitting on the sidelines, as the market is transitioning and offering many opportunities for buying, selling, and developing.

Scott also highlights the importance of mastering underwriting and market analysis skills, building a team, executing swiftly, getting educated and finding a mentor, and giving back.

Pay attention to macroeconomics, choose a focus and follow it until success, and consider partnering or investing.

WHAT TO LISTEN FOR
1:09 The Resilience and Growth Potential of Self-Storage
3:30 Ownership Landscape and Opportunities for Individual Investors
17:40 The Importance of Underwriting and Market Analysis
26:58 Strategies for Growth and Scaling

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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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These are changes that could impact cashflow.

The revisions to the SBA rules make it easier for borrowers to meet the 10% equity requirement for loans, allowing seller debt to count towards the full 10% equity injection.

Other changes include the acceptance of Home Equity Line of Credit (HELOC) or cash-out refinance of real property as equity, and the simplification of debt refinance.

And a newly implemented rule limits loan terms for partner buyouts to 10 years.

WHAT TO LISTEN FOR
5:18 Use of HELOC and Cash-out Refinance for Equity
6:30 Clarification of SBA 7(a) vs. 504 Loans
17:40 SBA’s New 10-year Loan Term Limit
26:21 REITs Management Approval

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CONNECT WITH GUEST ANNE MINO
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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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For the first time, we're opening the doors to our exclusive mastermind events, allowing you to listen in and gain invaluable insights at no cost.

Part II was recorded last Fall on another cool morning in Colorado the day after a wicked thunderstorm the night before.

This episode features a round table discussion of various topics including the importance of reviewing loan documents, the cognitive clause in loan agreements, and the launch of the new South Storage Mastermind portal. The portal provides access to a member directory, event details, webinar recordings, and other resources.

WHAT TO LISTEN FOR
6:12 Customer Retention Strategies
8:33 Underwriting and Risk Assessment
11:12 Innovative Financing and Interest Rates
14:08 Legal Vigilance and Loan Documents

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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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For the first time, we're opening the doors to our exclusive mastermind events, allowing you to listen in and gain invaluable insights at no cost.

This episode was recorded last Fall on a crisp morning in Colorado. Scott sets the stage for the day which will include the principles of Napoleon Hill's Mastermind converge, offering a unique blend of professional wisdom and personal journeys. Scott shares his journey from AT&T Lucent Technologies to becoming a self-storage mogul, emphasizing the event's focus on community, capital, and deal flow.

With a focus on growth, scaling, and a community of rock stars, listeners will get an insider's look at how elite groups within the industry collaborate to achieve greatness. From discussions on the state of the market to personal anecdotes of transformation and success, this episode offers a rare glimpse into the power of collective intelligence and the spirit of competitive giving.

WHAT TO LISTEN FOR
2:26 Napoleon Hill’s Mastermind Principles
10:25 Personal and Professional Growth Opportunities
13:07 Community Impact and Social Responsibility
14:08 Networking and Collaborative Ventures

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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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The next three episodes are going to be a unique experience. For the first time, we're opening the doors to our exclusive mastermind events, allowing you to listen in and gain invaluable insights at no cost.

Part I is a special episode featuring industry titan Rick Gibson, who shares his vast experience in self-storage, including his journey through investing and the impactful lessons he's learned along the way.

Nothing beats being at our mastermind events where you can network and ask your questions… but in this episode you'll get an inside look at the discussions that shape success in this industry, from investment strategies to life-changing decisions.

WHAT TO LISTEN FOR
2:22 Rick Gibson’s Diverse Portfolio
5:02 The Significance of Relationships in Mastermind Events
14:02 The Concept of “Die with Zero”
27:45 Insights on Self-Storage Unit Mixes and Market Needs

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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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In this episode, Scott is joined by Frank Hanna, a real estate investor and financial advisor, who delves into the intricacies of Delaware Statutory Trusts and their tax advantages.

With a background in the restaurant and hospitality industry, Frank transitioned into real estate, amassing a diverse portfolio. Today, he focuses on the specific benefits of Delaware Statutory Trusts, explaining how they serve as a strategic tool for real estate investors. Frank discusses the importance of understanding these trusts, their role in tax efficiency, and how they can enhance an investor's portfolio.

He emphasizes the need for thorough research and working with experienced professionals to leverage these trusts effectively.

LISTEN FOR
4:05 The Benefits of Delaware Statutory Trusts (DST) in Real Estate Investing
6:35 1031 Exchange Process with DSTs
10:19 Tax Benefits and Investment Options
18:57 The Resilience and Attractiveness of Self-Storage Investments

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GUEST: FRANK HANNA
Frank B. Hanna Jr, is a leading specialist in estate planning, business succession planning, and wealth management for a select group of individuals, executives, and privately held business owners.

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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

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(410) 693-5166 

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Carol Mixon is a veteran in the self-storage industry. In this episode she discusses the importance of maintaining a strong sales technique and understanding the market when investing in self-storage. She also emphasizes the importance of having a good manager for a storage facility.

Mixon believes that the self-storage industry is still a profitable venture, especially in smaller towns where development is ongoing. However, she advises caution and thorough research before investing.

WHAT TO LISTEN FOR
2:54 The Rapid Growth and Female Leadership in the 80’s
4:02 Adaptability and Learning on the Job
6:23 The Importance of Persistence and Customer Relationships
8:41 The Changing Perception of Women in Self-Storage 

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CONNECT WITH CAROL MIXON
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White Label Storage helps self-storage owners manage their facilities like a performance business, not a guessing game. Using facility-level data and custom technology tools, the team drives smarter pricing, marketing, and operational decisions with no gut-based revenue management.

Website | LinkedIn

(410) 693-5166