Selling yourself as the chiropractor, building a practice which is all about you, and hiring an associate into that practice is a good recipe for trouble.

On this episode, we’re here with Dr. Donald Francis who has been in practice for nine years. He’s a former soldier and was an officer in the Royal Regiment Artillery for almost 12 years. He went to Palmer University when he was 32 years old and graduated in 2009. Now, he runs the fastest growing Chiropractic Clinic in the Scottish Borders that utilizes the Sacro Occipital Technique.

Dr. Donald talks about the one thing he would change on day one of his practice if he could go back in time now. It is that he would start selling chiropractic. He also shares how chiropractors can create a great environment for their associate colleagues and the importance of being able to communicate to your practice members what you are trying to do. Get all the resources for this episode and listen to more at http://www.drdonmacdonald.com/