Selling the Couch

Welcome to a solo episode! I wanted to take this opportunity to discuss how I’ve revamped my private practice website. The process has been very intentional for me, and I’ve enlisted the help of several other people. Maybe you are considering changes to your website, but you aren’t sure where to begin. I hope today’s “inside look” at a private practice website is helpful to you.

www.sellingthecouch.com/session225

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

Have you felt the pull of private practice? Maybe you’ve considered taking the leap into private practice, but are hesitant about the first steps to take. Today’s show takes an authentic look at the big picture, along with basic procedures to get you started. Our guest shares how she followed her intuition and took the risk that comes with starting a business.

Montoyia McGowan is a Licensed Clinical Social Worker in the Memphis, Tennessee area. She and I have connected online for about four years, since the early days of the STC community. Montoyia left a job she loved at the VA to go into private practice, and she celebrates four years in that practice this year. We are discussing what made her start her private practice, how she honed in on a niche, and how she networked and found referral sources. We’ll wrap up with an honest analysis of what has gone well for Montoyia and what she wishes she had done differently. I hope you enjoy this action-packed episode with many pearls of wisdom and insights.

www.sellingthecouch.com/session224

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

With today’s technology, most people rely on online reviews when it comes to products, services, restaurants, hotels, and much more. When it comes to clinicians and clients, online reviews can reveal a lot, but is that a good thing? Do people mainly leave online reviews when they are upset or dissatisfied with the service they have received? Join us for a deeper look at this issue on today’s show.

Dr. Keely Kolmes is a Licensed Psychologist in California. They did research via anonymous surveys about the experience of therapy clients who had accessed personal or professional information about therapists. We’re taking a close look at the results of the survey, how these results are interpreted, and how these results can help improve your private practice.

www.sellingthecouch.com/session223

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

Many clinicians think about creating online courses, and some may even feel pressured to take this step. Online courses are sometimes portrayed as the “golden egg” for clinicians and the pinnacle of achievement. While this is certainly a product with much potential, the key is in balancing online courses with the other aspects of your practice while making sure you are motivated by the right reasons. Learn more in today’s show!

Miranda Palmer is a Licensed Marriage and Family Therapist from ZinniMe.com. She’s a good friend who is very knowledgeable about the transition from clinical work to online courses. Miranda has helped develop three online courses, so we are having an honest conversation about the good, the bad, and the ugly of online courses. It’s easy to get sucked into feeling obligated to create online courses, but there are unique challenges to be faced. We’ll also get Miranda’s perspective on the hazards and roadblocks inherent in this transition.

www.sellingthecouch.com/session222

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

Welcome to the first episode of 2020! It’s been nice to have some extra time for rest and family time around the holidays, but now I’m ready to get going again with wonderful guests and helpful episodes as we step into a new year.

Curt Widhalm, LMFT, is a friend based in Los Angeles. He works with high-achieving teens in his practice. I wanted Curt to share how he chose this niche and what he’s learned along the way. It’s also cool that Curt is a marathon runner who ran competitively in high school and now works as a trainer with US Track & Field. In this conversation with Curt, we talk about the power of sub-niching within a niche, lessons learned by Curt along the way, and how he discusses his $225/hr fees with parents.

www.sellingthecouch.com/session221

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

Do you “have it all together” when it comes to your business finances? My hat’s off to you if you do, but for most of us, the painful truth is that any business journey comes with its own set of challenges and lessons, some of which must be learned the hard way. Like many of you, I like to pretend that I have it all together, but today’s show is all about transparency and baring it all---the good, the bad, and the ugly. Every few weeks I like to a solo session to share with you what I’m learning along with my business journey because I believe my experiences--the good AND the bad--can help others. I’ve learned what works and what doesn’t, and I’m willing to share those lessons with you with humility. Let’s talk about the money pitfalls that come with business success.

www.sellingthecouch.com/session220

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

Today’s guest is Debra Roberts, LCSW, who is in private practice specializing in relationship therapy. Our topic today is one that many clinicians have probably pondered at one time or another. We’re discussing how to take our clinical expertise and turn it into some kind of digital product that extends far beyond the therapy room. Over 20+ years in private practice, Debra realized that she was having success with her clients and finally mustered the courage to write a book that has since branched into a course, training, webinars and more. Debra shares her journey, what she’s learned about her strengths, and some practical aspects to consider about creating a webinar. Join us!

www.sellingthecouch.com/session219

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

When you’ve talked with as many people as I have, you tend to learn a lot of lessons and gain great insights into what it takes to build a successful private practice. Today’s show is a solo episode inspired by a presentation I did recently. We are focusing on three lessons I’ve learned, along with key takeaways and the biggest mistake for each lesson.

www.sellingthecouch.com/session218

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

Welcome to this solo episode! I’m talking today about all the things I thought I knew about podcasting that turned out NOT to be true. I want to help you avoid these mistakes if you’re considering embarking on your own podcasting journey. My podcasting journey spans almost 2-1/2 years now, which is still hard for me to believe. So, here we go; let’s jump right into Five Podcasting Myths and How to Avoid Them.

www.sellingthecouch.com/session217

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.

Welcome!

Can you build a private pay counseling private practice in this day and age?

That is the question that therapist and business coach Keri Nola and I explore in Session 4 of the Selling the Couch podcast.   

www.sellingthecouch.com/session216

Mentioned in this episode:

Try Alma!

Building and managing the practice you truly want can feel overwhelming. That’s why Alma is here—to help you create not just any practice, but your private practice.