ALTThe use of video and rich media can enhance an ecommerce site. SellPoint is a firm that provides video and rich media (for free) to ecommerce merchants and we’ve asked its CEO, Rick Martin, to discuss the use of video and how, exactly, it increases the purchase conversion rate for online merchants. Mr. Martin joins Practical Ecommerce publisher Kerry Murdock.

Sellpoint CEO On Video And Its Impact On Conversion Rates

Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz. &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more. &nbsp; &nbsp;&nbsp; •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.

Business

Ecommerce Conversations is the long-running weekly podcast from Practical Ecommerce, hosted by ecommerce entrepreneur Eric Bandholz.             •• Listen in as Eric interviews in-the-trenches founders and executives who address the essentials of launching, growing, and sustaining an online business. Hear their successes, mistakes, and plans — addressing customer acquisition, web traffic, marketing tactics, on-site conversion, shipping, favorite tools, funding, obstacles, and much more.      •• New episodes every Friday. Subscribe to the podcast here, and then read a condensed transcript at https://www.PracticalEcommerce.com/tag/podcasts.

Share Sellpoint CEO On Video And Its Impact On Conversion Rates

Sign up to save your podcasts

Sellpoint CEO On Video And Its Impact On Conversion Rates

Sellpoint CEO On Video And Its Impact On Conversion Rates

More shows like Ecommerce Conversations

The Tim Ferriss Show

Masters in Business

Shopify Masters

eComFuel Podcast

How I Built This with Guy Raz

The Unofficial Shopify Podcast

Founders

Ecommerce Playbook: Numbers, Struggles & Growth

The Diary Of A CEO with Steven Bartlett

My First Million

All-In with Chamath, Jason, Sacks & Friedberg

Acquisitions Anonymous - #1 for business buying, selling and operating

Operators

Moneywise

David Senra