This week Joe Fier sits down with renowned coach, entrepreneur, and AI enthusiast Krista Mashore. The conversation dives into how Krista transitioned from a background in education and real estate to building a thriving coaching business, leveraging cutting-edge AI tools and innovative event models. Discover practical insights for business growth, creating interactive lead magnets, and redefining the sales process—all while keeping things fun and approachable. Whether you’re an entrepreneur looking to scale, a coach eager to boost engagement, or simply curious about using AI to build your brand, this episode delivers actionable strategies and inspiring stories.

Topics Discussed

1. Krista’s Journey: From teaching to top 1% real estate agent, then launching her own coaching and consulting business.
2. Monthly Virtual Events: The proven process Krista uses for lead generation, qualifying buyers, and selling high-ticket offers through repeatable online events.
3. AI in Business: How Krista integrates AI tools (like custom bots and mind clones) to create interactive experiences, streamline operations, and personalize content.
4. Building Lead Magnets: Why interactive lead magnets (quizzes and custom apps) outperform static downloads in today’s market.
5. Optimizing Offers & Event Strategies: Krista’s process for continuously refining event offers, bonuses, and pricing to maximize conversions.
6. Tools for Non-Techies: How platforms like Abacus AI, Lovable, Bolt, and Wispr Flow enable anyone (even with zero coding experience!) to build apps and automation by just talking to the computer.
7. Audience Evolution: Challenges and lessons learned as Krista expands her coaching programs beyond real estate into entrepreneurship and AI.
8. The Human Side of AI: Why scaling with AI enhances, rather than replaces, real human connection and accountability in coaching programs.
9. Removing Barriers to Success: Strategies for helping clients build belief in themselves, overcome objections, and achieve their goals with support and accountability.

Resources Mentioned

1. Abacus AI: https://abacus.ai
2. Lovable: https://lovable.dev
3. Bolt: https://bolt.new
4. Wispr Flow: https://wisprflow.ai
5. Delphi Mind Clone: https://hustleandflowchart.com/delphi

Connect with Krista (don't forget to DM here "BOT" for access to her constraint bot)

1. Website: https://constraint.kristamashore.com
2. YouTube: https://www.youtube.com/@KristaMashoreCoaching
3. Instagram: https://www.instagram.com/kristamashore
4. Facebook: https://www.facebook.com/kristamashore/
5. LinkedIn: https://www.linkedin.com/company/krista-mashore-coaching/
6. X (Twitter): https://x.com/coachingkrista

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