This highly anticipated episode of The Interior Collective digs deep into Shea McGee's blueprints for strategic growth, practices for productivity, and insights on incorporating video within your marketing strategy. We welcome Shea McGee Founder and Creative Director of Studio McGee, McGee & Co., author, and Netflix's Emmy Nominated Dream Home Makeover.

 

Over the last eight years, we’ve watched Shea McGee grow her interior design business into a powerhouse lifestyle brand centered around approachability and beautiful living alongside her husband, Syd. Today’s episode of The Interior Collective digs deep into Shea’s strategic growth, her practices for productivity and insights to incorporating video into your marketing strategy as an interior designer. I’ve had the pleasure of knowing Shea for years now as we’ve interviewed her on the blog, and today, I’m so excited to bring that conversation to the podcast.

 

In this episode, Shea and I discuss:

Dynamics of working with your partner

The transitions from design studio into a full lifestyle brand

How Shea and Syd learned to delegate to an ever-growing team

A day in the life of filming Dream Home Makeover

Why designers should incorporate video content into their marketing strategy

 

 

Show Notes

 

Mentioned in the episode:

Design Camp

Shea's Interview on The Identite Collective

McGee and Co

Studio McGee’s Instagram

Studio McGee’s Youtube Channel

Dream Home Makeover on Netflix

Studio McGee x Threshold Collection

Make Life Beautiful

 

 

Thanks for listening to this episode of The Interior Collective Season 1, Episode 10: Strategic Growth as an Interior Designer featuring Shea McGee. You can listen to our episode on Spotify, Apple Podcasts, or access the full episode transcription below. You can follow Studio McGee on Instagram or visit the website for endless inspiration.