Should Viewers Be Able to Book Their Own Viewings?

In this episode, we’re tackling a surprisingly controversial topic in the UK property market; should your clients be able to book their own viewings? Estate agent and tech expert Ian Preston shares his insights on how technology is reshaping the way we handle viewings and why it's time to rethink the traditional approach.

While many estate agents still believe in the “personal touch,” where negotiators pre qualify clients before they view properties, Ian argues that consumers are increasingly demanding more self service options. With over 50% of lettings bookings and 40% of sales viewings now booked online, it’s clear that the market is shifting.

The real challenge isn’t about whether to use technology, it’s about changing the mindset of agents. With the right systems in place, such as affordability checks and smart scheduling, self bookings can reduce friction and save agents valuable time. Plus, tech solutions like Google Maps API and zero carbon viewings are making the process more efficient and eco friendly.

Want to learn more about how embracing tech can benefit your business? Listen now and share your thoughts in the comments.