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Show Notes:
1. What's been going on the last week
Updates on earnings Really busy last week, but did get a nice review for a really expensive camera that we use at work Always be looking for opps to find new products to review2. Wrapping up what to do when products fall off a listing
Remove original and upload the same exact one - not recommendedChange the thumbnail and title and upload the same video - not recommendedShorten the original with editing software solutionDo a new video with a new angle - recommendedExample - specific use for product that wasn't mentioned before - any examplesAnswering a specific question from Q and A on Amazon listingAs Jim Ed mentioned last week, you may not always get back on the listing, but it is worth a try for a lucrative product3. Getting auto-approved for the first level of approvals for Amazon Influencer
Overall - a page that is older than 6 months old is ideal. For FB needs to be a business page, Instagram/TikTok could be your own personal account (I believe), not necessarily a business account, but that is ideal for sure.It appears that Amazon is looking for a combination of number of followers and engagementIf it is an old page, make sure you have some new content on it.Platforms - advantages and disadvantages
Not certain of magic number, but should be over 2K for sureNot easy to organically get new page likesBut easy to run ads to the page to grow likesGreat tip - find a viral product video and do your own version and run adsRun an ad globally not just US - cheaper trafficNot certain of magic number, but should be over 2K alsoEasier to get followers just by following other accounts that fit follow similar accounts (e.g. dog niche - follow those who like other dog posts/accounts - a certain percentage will follow you backNot really great for running adsEasier to get engagement on posts that FB from what I've seenLooks like number of followers is insignificant and people are getting in with much fewer followers than other platforms, but also getting rejected with way moreEngagement is likely more critical with TikTok, but not for sureJim Ed got in with his account, but I haven't heard about any others here.If you have multiple accounts already - apply with both firstIf you are starting from scratch - go with Facebook at least (run ads) and either Instagram/TikTokSubject matter - doesn't seem to matter muchCould be something very specific to Amazon product reviews like Andrew's product finds, for exampleOr if you have expertise in a nice like kayaking, fishing, fitness, etc. you may do something around this4. Getting free products from other companies
Why are they reaching out?How does this work?Best practices?Try to get paid at least $10 or so for low-priced productsDon't take on too many productsMake sure the price-point is high enough to make it worth your timeUsually it is a good idea to take on products that are already selling